CROSSMEDIA · 1 week ago
Media Buyer, Integrated Investment
New York, NY
Full-time
Hybrid
Entry Level
$62K/yr - $75K/yr
1+ years expCrossmedia is a global media independent agency committed to ethical media planning and buying. The Media Buyer, Integrated Investment will oversee the tactical planning, execution, and reporting of media campaigns, utilizing knowledge of various media channels to create innovative activations.
AdvertisingConsultingMarketing
Responsibilities
Reliable, ethical & operates in the best interest of Crossmedia & clients
Maintains a base-level knowledge of buying for both online and offline media channels: Digital (Banners, Audio, Video) Search, Social, TV, Radio, OOH [Out-of-Home], Print
Owns vendor communications and developing relationships with clients
Manages RFP process: developing partner consideration sets, putting together RFPs, and managing conversations & RFP development with partners
Collaborates on the buying of media, vendor contracts, and billing/invoicing for media campaigns
Leads knowledge of media buying tools to execute plans and buys - Freewheel, SBMS/Adazzle, GCM & MOAT/IAS, GCM, Datorama, Tableau etc
Applies principles of negotiation to ensure discounts and added value
First ‘gatekeeper’ and reviewer for Assistant’s work
Ensures smooth campaign launch & execution and communicates updates internally and externally
Deep understanding of the Digital media trafficking process
Performs weekly pacing and monitoring of campaign performance
Fully comprehends media strategy and tactical details
Supports Supervisor/Director in the development of media approach
Proactively encourages media + creative integration through cross-agency presentations and timelines
Validates accuracy of data use for reporting
Develops media POVs for clients
Encourages thinking outside of the box
Stays up to date with marketplace offerings and new opportunities
Participates in training to enhance their professional growth
Mentors Assistant Buyers; provides ongoing feedback and reviews to guide growth
Displays a high level of personal dedication and motivation
Positively contributes to our culture
Troubleshoots team issues and concerns
Builds esprit de corps through strong team communication
Qualification
Required
1- 2 years of experience in a media investment/buying role across online and/or offline channels, including campaign execution and management
Experience including Digital (Display, Audio, Video), Search, Social, and Traditional (TV, Radio, OOH, Print)
Proficiency with media tools and platforms such as Freewheel, SBMS/Adazzle, GCM, MOAT/IAS, Tableau, and/or Datorama
Strong project and campaign management skills, including RFP development, vendor negotiations, trafficking, and pacing/reporting
Effective communication and collaboration skills—able to manage vendor relationships, support internal teams, and clearly articulate media strategies
Ability to mentor junior team members
Benefits
Work from anywhere flexibility including hybrid/remote office options to empower you to work your way
Open PTO policy and paid sabbaticals at significant milestone anniversaries
Healthcare and Wellness options and agency-wide physical & mental health support
401(k) with company match, student loan relief program and financial counseling support
Generous paid parental leave policy
Life milestone recognition & support
The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)
Cell phone/tech reimbursement
Student Loan payment plan
Tuition reimbursement
And burgers – lots and lots of burgers
Company
CROSSMEDIA
Crossmedia, Inc. is an independent minority-owned New York City-based communications planning and media services agency.
201-500 employees
H1B Sponsorship
CROSSMEDIA has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2021 (2)
Funding
Current Stage
Growth StageLeadership Team
Kamran Asghar
Global CEO, Co-Founder
Bobby Singh
CFO
Recent News
2025-12-17
Business Insider
2025-11-08
Media Post
2025-09-04
Company data provided by crunchbase