Williams Distributing · 1 week ago
Outside Sales Manager
Toledo, Ohio Metropolitan Area
Full-time
Onsite
Mid Level
3+ years expWilliams Distributing is a leading wholesale distributor in Michigan, Ohio, and Indiana, specializing in HVAC equipment and residential products. The Building Products Outside Sales Representative is responsible for efficiently selling products to existing customer accounts while developing new relationships to drive business growth.
Heating Ventilation and Air Conditioning (HVAC)Wholesale
No H1B
Hiring Manager
Kristen Mehaffey
Responsibilities
Identify and proactively engage target accounts, including dealers, builders, remodelers, home centers, property management companies, interior designers, general contractors, and others relevant to the assigned market focus
Drive revenue growth by acquiring new customer accounts and expanding existing relationships
Secure showroom display space for Williams' products within dealer locations
Deliver persuasive sales presentations to successfully close business across all account types
Conduct field measurements, develop layouts, generate accurate quotes, close sales, and submit orders in a timely manner
Provide exceptional customer service by coordinating orders and promptly resolving any issues
Meet with vendors and attend product training sessions to maintain expertise in assigned product lines
Foster strong working relationships with internal design and support teams to ensure seamless customer experiences
Represent Williams Distributing at trade shows, industry events, and promotional activities as scheduled
Develop and maintain a robust dealer network that includes independent kitchen and bath shops, retail chains, and project-based partners
Sell project-based solutions directly to developers, builders, and contractors
Keep customers informed about new products, services, and promotional opportunities offered by Williams
Deliver product training and support to customers and team members as needed
Set and achieve personal sales goals to maximize commission potential
Monitor and analyze sales performance metrics to identify areas for improvement
Collaborate with marketing teams to develop promotional strategies that drive sales
Participate in regular sales meetings and training sessions to share best practices and stay updated on industry trends
Build a detailed understanding of competitor products and pricing to inform sales strategies
Cultivate lasting relationships with customers to encourage repeat business and referrals
Complete various assignments and strategic initiatives as directed by management
Perform additional duties and special projects to support the evolving needs of the business
Qualification
Required
At least 3 years of successful outside sales experience, preferably within the building products industry, with a proven track record of meeting or exceeding sales targets and driving revenue growth
High School Diploma or GED equivalent
A valid driver's license to facilitate travel to client sites, meetings, and events as needed
Ability to discuss deadlines, expectations and needs with customers and vendors
Ability to perform functions and manage time with minimal oversight
Ability to apply good judgement, strong work ethics and integrity on the job
In-depth understanding of building products and related solutions, including features, benefits, applications, and installation processes
Proficiency in various sales methodologies and techniques, including consultative selling, relationship building, and closing strategies
Familiarity with industry trends, market dynamics, and competitive landscape relevant to building products and construction
Strong skills in managing and nurturing customer relationships to encourage loyalty and repeat business
Excellent verbal and written communication skills to effectively present information, conduct persuasive sales presentations, and provide training
Ability to negotiate terms and conditions with customers and vendors to reach mutually beneficial outcomes
Excellent organizational skills, with the ability to prioritize tasks and manage multiple accounts and projects simultaneously
Competence in using sales software, customer relationship management (CRM) tools, and Microsoft Office applications for reporting and analysis
Strong analytical and critical thinking abilities to identify customer needs and resolve issues effectively
Ability to work collaboratively with internal teams, including design, support, and marketing, to enhance customer experience
Willingness to adapt to changing market conditions and customer demands, with the ability to learn new products and technologies quickly
A proactive approach to achieving personal sales targets and driving revenue growth, combined with the ability to work independently
Strong focus on delivering exceptional customer service and fostering a positive buying experience
Ability to build and maintain a strong professional network within the industry, including relationships with dealers, contractors, and other stakeholders
Must be able to travel frequently within assigned territory, including regular customer site visits, showroom walk-throughs, and jobsite evaluations
Ability to sit, stand, walk, and drive for extended periods of time throughout the workday
Must be able to lift and carry samples, displays, and presentation materials up to 25 pounds
Occasional bending, stooping, reaching, or climbing stairs may be required in showroom, warehouse, or jobsite environments
Work is primarily performed in a mix of environments including offices, showrooms, customer locations, homes under construction, and occasional warehouse or trade show settings
Must be able to operate a motor vehicle and maintain a valid driver's license
Occasional evening or weekend hours may be required for customer meetings, trade events, or training sessions
Use of standard office equipment including computers, tablets, and phones is required
Travel is required – up to 60% (most travel is within assigned region)
Preferred
College degree preferred
Familiarity with the kitchen & bath and hearth industry, including awareness of current trends, product offerings, and competitive landscape
Understanding building codes, construction practices, and the trade community to effectively engage with contractors, builders, and designers
Experience in project management and contract negotiation, enabling efficient coordination and execution of projects from conception to completion
Knowledge of 20/20 design software is a strong advantage for creating layouts and designs
Benefits
Business Phone Program —including a company-provided device or reimbursement for approved personal use
Eligibility for a company vehicle
Company
Williams Distributing
Since 1968, Williams Distributing has been a family-owned, Michigan-based distributor of quality HVAC, Hearth, Garage Door, and Kitchen & Bath products.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Jon Barton
Chief Financial Officer
Jeff Beaton
President/ COO
Company data provided by crunchbase