Innovatix Technology Partners · 2 hours ago
Senior Product Marketing Manager
United States
Contract
Remote
Senior Level
5+ years expInnovatix Technology Partners is seeking a Senior Product Marketing Manager to lead and execute the U.S. Hispanic video co-marketing strategy across DIRECTV’s Spanish-language TV partners. This role involves day-to-day management of relationships with Spanish-language programmers and overseeing co-marketing initiatives to drive impact in a fast-paced environment.
ConsultingSoftwareWeb Development
Hiring Manager
Mucheesh MC
Responsibilities
Lead day-to-day relationships with Spanish-language programmers
Plan and execute Hispanic co-marketing initiatives including, but not limited to TV production(s), digital tactics, bespoke influencers and more
Collaborate and lead integrated co-marketing campaigns across all functional teams
Own co-marketing messaging and creative development by working cross-functionally with partners and agencies
Monitor and evaluate campaign performance to drive continuous improvement
Collaborate with legal and content team to advocate for co-marketing imperatives and champion existing programmer partnerships
Build strong relationships with internal & external partners, always expanding collaboration that delivers mutual growth and impact
Qualification
Required
Bachelor's degree in marketing or related field
5+ years Hispanic marketing or advertising experience
Fluent Spanish-language marketer -- must be able to speak, read, and write in Spanish
Proactive strategic thinker, always identifying opportunity areas
Exceptional organization, attention to detail and problem-solving skills. Proven ability to simultaneously manage multiple projects
Prior agency management experience and ability to achieve results through others
Confidence and experience presenting and interacting across all levels of management
Must be proficient using Microsoft Office products including Word, PowerPoint, Excel and Outlook
Ability to travel as business needs require
Company
Innovatix Technology Partners
Innovatix delivers AI, cloud, and modernization solutions that drive enterprise innovation and enable digital transformation.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Ghulam Nabi Shah Shah
Chief Executive Officer
J
John Kullmann
Chief Operating Officer
Company data provided by crunchbase