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Entergy · 5 days ago

Senior Manager, Demand Response Products

New Orleans, LA

Full-time

Hybrid

Senior Level

6+ years exp

Entergy is a leading energy company, and they are seeking a Senior Manager of Demand Response Products to lead a team focused on enhancing customer experience and adoption of demand response products. The role involves developing product strategies, managing cross-functional teams, and ensuring alignment with regulatory and operational goals to improve product offerings.

Electrical DistributionEnergyMarketingPower GridRetail TechnologyTrading Platform

No H1B

Responsibilities

Maintain a command of Entergy and industry perspectives around demand response products, including needs, pain points, and preferences across targeted customers. Must identify and develop perspectives and business cases for the enterprise enablers required to implement and manage the product offerings. Use these insights to inform the development of product strategy and product roadmaps

Collaborate with the utility operating companies and cross-functional teams, including operations, regulatory, customer operations, marketing and IT, to create an overall product strategy and comprehensive product roadmap that aligns with the utility operating companies’ business strategy. Ensure the product portfolio addresses insights from existing offerings, evolving customer demands and emerging industry trends

Lead cross-functional product development teams to identify, evaluate, and select enterprise technologies and solutions to enable and/or add to the utility's product offering. Ensure these technology solutions and product evolutions address the needs and preferences of customers as well as syncing to and optimizing the Entergy delivery ecosystem

Establish robust product lifecycle management processes to continuously monitor the performance and customer satisfaction of the utility's demand response product offerings. Make data-driven decisions to recommend product changes based on customer demands and industry trends

Collaborate with the marketing team to develop comprehensive product information, training materials, and customer-facing resources to support the effective promotion of demand response products. Ensure all product claims, specifications, and customer-facing information are accurate and aligned with industry standards

Monitor and report on key performance indicators, such as volume, customer satisfaction, and operational efficiencies, to continuously improve the demand response product offerings

Manage the adoption forecasts, budgets and financial performance of the demand response product department

Own or oversee pilots and project execution and change management plans on product roadmap with cross-functional deliverables

Develop and oversee the implementation of strategic sales and marketing plans to effectively promote the utility operating companies’ demand response products and services offerings to target customer segments. This includes setting adoption targets, optimizing incentive structures, training and driving customer adoption through tailored engagement campaigns

Design and oversee the execution of targeted customer engagement programs to effectively promote the utilities’ demand response product offerings and drive customer participation. This may include the use of marketing campaigns and customer education initiatives

Continuously monitor and analyze performance data, customer feedback, and market trends to identify opportunities for improvement and optimization of the customer engagement strategies. Leverage these insights to refine the customer engagement approach, training and enhance the customer experience

Partner with Entergy operations organizations and the utility operating companies to align demand response with distributed energy resource management and energy efficiency programs of each utility operating company

Oversee the collaboration of the product teams, customer care, meter to cash, IT and operations teams to provide input on the technical requirements, performance, and compatibility of existing and new products being considered for the product portfolio

Qualification

Product strategy developmentCustomer engagement strategiesCross-functional collaborationFinancial acumenMarket trend analysisLeadership skillsProblem-solving abilitiesCommunication skillsInterpersonal skills