Senior Product Marketing Manager jobs in United States
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Akkodis ยท 14 hours ago

Senior Product Marketing Manager

positionChicago, IL
timeFull-time
remoteOnsite
seniorityMid, Senior Level
money$120K/yr - $160K/yr
date7+ years exp

Akkodis is seeking a data-driven Senior Product Marketing Manager to lead the Small Business segment for their North America Mobility business unit. This role involves defining SMB solutions positioning, driving adoption, and enabling Sales to succeed in a complex buyer landscape.

Information Technology & Services
Hiring Manager
Robert Wall
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Responsibilities

Own SMB positioning and GTM
Define and evolve value propositions, messaging pillars, and sales narratives tailored to SMB buyers and decision-makers
Shape and execute segment-specific GTM strategies for our Small Business product line
Translate product capabilities into clear, differentiated customer value
Leverage customer, market, and competitive research to refine positioning and messaging
Lead primary and secondary research, including customer interviews, win/loss analysis, and partner insights
Track competitor activity and market trends to identify opportunities and risks
Own cross-functional product launches, partnering with Product, Sales, and Marketing
Translate roadmap updates into messaging that drives awareness, interest, and adoption
Build and maintain battlecards, pitch decks, objection handlers, and persona-based playbooks
Deliver sales training, competitive updates, and ongoing enablement for inside sales and account teams
Partner with Sales and Marketing to optimize segmentation, targeting, and outreach strategies
Analyze performance metrics including win rates, retention, funnel velocity, and campaign effectiveness
Use data to inform recommendations, refine GTM execution, and improve outcomes

Qualification

GTM strategyB2B SaaS experienceProduct marketingAnalytical skillsSales enablementExceptional writingMarket researchStorytellingPresentation abilities

Required

7+ years of relevant experience, including 4+ years in product marketing roles
Background in B2B SaaS, fintech, or SMB-focused businesses
Proven success building GTM plans, crafting differentiated messaging, and enabling Sales for technical or complex products
Strong analytical and research skills with the ability to validate assumptions and measure impact
Exceptional writing, storytelling, and presentation abilities
Bachelor's degree in Marketing, Business, Communications, or a related field

Preferred

Experience marketing to small businesses strongly preferred

Benefits

Medical
Dental
Vision
Life insurance
Short-term disability
Additional voluntary benefits
EAP program
Commuter benefits
401K plan
Paid Sick Leave
Holiday pay

Company

Akkodis

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Akkodis provides digital engineering solutions for sustainable and innovative industries.
location
Zug, Zug, CHE
people-size10001+ employees
web-link
https://www.akkodis.com

Funding

Current Stage
Late Stage

Leadership Team

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Lane Greever
Chief Operating Officer (COO), Americas
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Kishore Raj
Vice President & Partner: Technology and Engineering Consulting and Services
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