Apply on Employer Site

Dawson · 1 day ago

Area Growth Team Manager

Columbus, Ohio Metropolitan Area

Full-time

Onsite

Senior Level

$160K/yr - $180K/yr

7+ years exp

Dawson is a company in the Consumer Packaged Goods sector, and they are seeking an Area Growth Team Manager to lead a team of Area Growth Representatives. The role involves managing team performance, coaching for growth, and ensuring effective execution of merchandising and sales strategies across various locations.

ConsultingHuman ResourcesStaffing Agency

Hiring Manager

Taylor Evans

Responsibilities

Manage a team of Area Growth Representatives and hold them accountable to deliver KPIs

Ensure an appropriate mix of non-stocking and stocking locations are visited each week and month to drive growth at both Nationally Planogrammed Accounts [NPA] and non-NPA accounts

Coach AGRs to deliver the monthly target for new stocking locations added

Work as an advisor to AGRs to help them close opportunities to convert non-stocking locations into stocking locations

Conduct periodic unannounced audits to ensure the validity of results and identify coaching opportunities

Set clear objectives and monitor team performance

Provide coaching and feedback to address underperformance

Conduct monthly scorecard reviews to discuss performance vs. KPIs and identify gaps with solutions to close them

Ensure AGRs are adding necessary documentation into Salesforce

Oversee and ensure the consistent application of Crocodile Products brand standards in all stocking locations

Lead all onboarding activities to ensure AGRs ramp up quickly and are delivering maximum value in the form of sales growth within their territory

Coordinate with cross-functional partners (Account Management, Inside Sales, etc.) to ensure AGRs have the tools and resources needed to be successful

Advocate for the AGR team at headquarters to ensure they are always in the loop around key initiatives

Ensure AGRs maintain stock of product samples and POP material in storage facility and company vans to ensure territory can be serviced appropriately

Work with AGRs to see opportunities through the selling pipeline

Coach AGRs to deliver on role responsibilities, including: Use selling and negotiating skills to secure off-shelf display support and ensure proper merchandising of products

Ensure the account stays a location stocking company products, and that store managers are product fanatics through free samples, promos, etc

Ensure proper execution of promotions planned at the HQ level

Perform demos and attend in-store events to drive brand awareness, customer engagement, and create product fanatics

Log daily sales activities, account signings, and progress toward monthly/quarterly goals in Salesforce

Regularly report on pipeline activity and new account conversions

There will also be reports generated to monitor performance at NPA to ensure these are being serviced effectively

Manage company vehicles to ensure AGRs can maximize their time visiting stocking locations

Other supporting tasks and projects to contribute to the growth of the company

Support maintenance of accurate information in Salesforce and GeoPointe

Qualification

SalesforceField sales experienceTeam leadershipCoaching skillsAccount developmentTerritory growthMerchandising skillsUpselling skillsPromotional executionCustomer engagementCoaching on in-store executionCommunication skillsCross-functional collaboration