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MNTN · 7 hours ago

Senior Product Marketing Manager

United States

Full-time

Remote

Senior Level

5+ years exp

MNTN is a company that prioritizes its people and is known for its innovative approach to Connected TV advertising. They are seeking a Senior Product Marketing Manager to lead product marketing efforts, manage customer research, and collaborate with various teams to enhance brand awareness and drive demand generation.

AdvertisingMarketingReal TimeSoftware

Responsibilities

Manage product marketing, including customer research and segmentation, goal setting, positioning and messaging, competitive intelligence, and go-to-market strategy and execution

Collaborate with the broader marketing team to conceive and execute marketing campaigns that generate demand, elevate brand awareness, and foster demand generation

Support MNTN’s creative platforms, QuickFrame AI and QuickFrame Marketplace, which help advertisers and agencies build more and better TV ads, as well as other MNTN product launches

Collaborate cross-functionally, including with Product and Engineering, Sales, Customer Success, Design, Project Management, Learning and Enablement, and Business Development

Work with program teams to plan, coordinate, and execute high-quality marketing milestones on-time

Drive internal awareness of new products

Track and report on KPIs to gauge the effectiveness of product marketing-led campaigns

Report results to senior leadership and recommend changes as needed

Qualification

Product marketingMarket researchPositioningMessagingData analysisAdvertising experienceCross-functional collaborationCuriosityTechnical acumenResourcefulnessProactive attitudeWritten communicationOral communication

Required

5+ years of product marketing experience

Crisp, concise written and oral communication skills. (We write a lot, so if you did a lot of writing in college or if you write in your free time, that's a plus.)

Experience managing the full-cycle of product marketing, including market research and gathering customer insights, developing positioning and messaging, setting goals, researching competitors, developing enablement and go-to-market guidance, and analyzing campaign results

Ability to gather and analyze both qualitative and quantitative data

Cross-functional work experience

Curiosity, technical acumen, accountability, and self-discipline

An innate resourcefulness and a proactive attitude