Guard Dog Security Ltd · 1 week ago
Marketing & Partnerships Manager
Sanford, FL
Full-time
Onsite
Mid Level
3+ years expGuard Dog Security is a fast-growing e-commerce company focused on revolutionizing the personal security product market. They are seeking a Marketing & Partnerships Manager to drive growth through strategic collaborations and manage digital marketing channels, including influencer campaigns and in-house marketing functions.
Professional ServicesPublic SafetySecurity
Responsibilities
Identify, vet, and manage brand partnerships and influencer campaigns (UGC and Top-tier) aligned with personal safety
Negotiate contracts and deliverables while ensuring all content is brand-safe and ethical
Ensure 100% compliance with FTC disclosure requirements and safety-focused messaging
Manage the end-to-end execution of Email and SMS marketing campaigns (segmentation, automation, and creative)
Create and manage the SEO content calendar, ensuring on-site copy is optimized for both search engines and conversions
Monitor website performance and implement initiatives to improve user experience and sales velocity
Oversee organic social media presence and unique projects (e.g., Mascot project management)
Act as the "Internal Project Manager" for external stakeholders, including:
SEO Agency (Technical)
Paid Ads Freelancers/Agencies (Google, Meta, TikTok)
Creative Partners (Video creation and display assets)
Track campaign performance, ROI, and engagement metrics across all internal and external channels to report to leadership
Qualification
Required
3-5+ years of experience in marketing, with a focus on e-commerce (Shopify experience preferred)
Proven track record in influencer marketing and partnership management
Hands-on experience with Email/SMS platforms (e.g., Klaviyo, Attentive) and Content Management Systems
Strong understanding of compliance: Experience with FTC guidelines and marketing regulated or 'trust-based' products
Agency Management Skills: High level of organization and the ability to hold external partners accountable to KPIs
Data-Driven Mindset: Ability to analyze reports from various sources (GA4, Shopify, Ad Managers) to make strategic pivots
Preferred
Shopify experience preferred
Company
Guard Dog Security Ltd
Secure your site and your profits Theft from Construction Sites costs millions in stolen good and lost productivity.
11-50 employees
Funding
Current Stage
Early StageRecent News
Company data provided by crunchbase