BD · 5 days ago
Product Manager - Global Marketing
BD is one of the largest global medical technology companies in the world. The Global Marketing Product Manager is responsible for managing and driving growth of the Value Segment portfolio, supporting the implementation of the Recode strategy, and collaborating with cross-functional teams to ensure market access and product performance.
Health CareMedical DeviceTechnical Support
Responsibilities
Supports the Associate Director of Marketing and Senior Product Manager in the development and execution of the Global Marketing Plan and Global Launch Plans for Peripheral Intravenous Catheter (PIVC) product lines by supporting or conducting market analysis, competitive analysis and customer research
Demonstrates Marketing Acumen to conduct market assessment and provide strategic recommendation's as appropriate
Works with Regional Marketing teams to ensure strategic alignment and tactical execution to meet key business objectives
Ensures market access for a group of PIVC products, addresses urgent quality and supply issues as well as driving a proactive agenda to improve quality and ensure supply by collaborating with cross functional teams ( R&D, Quality, Medical Affairs, Supply Chain and Operations )
Functions as the marketing representative for sustaining engineering , cost improvement and Recode Teams. May support cross-functional new product development teams
Ensures timely communication to appropriate marketing and sales personnel relating to promotional materials and development of effective sales aids and clinical education support materials
Managing Product financial performance and demand /forecast process in coordination with the cross functional teams (SC/OPS/Finance)
Collaborating with other team members to develop integrated marketing plans and campaigns as necessary
Adheres to all company policies, procedures and business ethics codes and ensures that they are communicated and implemented within the team
10-20% travel associated with the role
Qualification
Required
Bachelors degree in Business, Marketing or related field required
Minimum of 3 years' marketing experience including understanding of key principles of marketing such and market segmentation, competitive analysis, pricing strategy and customer needs identification
Demonstrated ability to work effectively with diverse and virtual teams
Preferred
MBA preferred
Medical device or healthcare industry experience preferred
Company
BD
BD helps advance clinical therapy with the process for patients and health care providers with innovative technology services and solutions.
H1B Sponsorship
BD has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (66)
2022 (4)
2021 (3)
Funding
Current Stage
Public CompanyTotal Funding
$540MKey Investors
Steris
2023-08-02Post Ipo Equity· $540M
1962-04-23IPO
Leadership Team
Recent News
Medical Device Network
2026-01-17
2026-01-16
Med-Tech Insights
2026-01-16
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