Relevant Partners LA · 4 days ago
Director of Sales
Los Angeles, CA
Contract
Onsite
Director/ExecutiveRelevant Partners is a Los Angeles–based real estate developer specializing in design-driven, lifestyle-focused hospitality experiences. The Director of Sales will own the strategy and execution of the COVA Villa Sales program, leading a high-performance sales team and managing all sales operations and legal coordination.
Responsibilities
Build, recruit, train, and lead a high-performance on-site and extended villa sales team
Develop and execute the sales strategy across whole-ownership and co-ownership offerings
Create and manage incentive, tracking, and accountability systems to attract, retain, and scale top sales talent
Drive revenue through structured broker partnerships, referral networks, and direct-to-buyer channels
Establish and manage cooperative broker programs and strategic sales and marketing partnerships
Own sales forecasting, pipeline management, reporting accuracy, and sales budget oversight
Oversee buyer journeys, property showings, and on-site sales operations to ensure a best-in-class experience
Lead and manage all sales-related legal coordination, buyer documentation, agent agreements, and sales file management in partnership with legal counsel
Maintain deep awareness of luxury real estate trends, pricing dynamics, and buyer behavior to inform strategy
Represent the COVA brand with discretion, professionalism, and senior-level presence in client and partner engagements
Qualification
Required
Experience selling resort, fractional, co-ownership, or branded residence products
Proven success in luxury real estate sales or high-end hospitality sales
Track record of closing multi-million-dollar transactions
Experience building and leading high-performance sales teams
Strong negotiation, presentation, and relationship-building skills
Ability to work cross-functionally with marketing, development, and executive leadership
Strategic mindset paired with hands-on execution capability
Preferred
Familiarity with CRM and advanced lead qualification systems
Exposure to luxury hospitality, lifestyle, wellness, or design-driven real estate brands
Broker network within Southern California or luxury resort markets
Company
Relevant Partners LA
OUR STORY Relevant Partners is a Los Angeles–based real estate development and investment firm reimagining how people live.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase