Smith+Nephew · 1 week ago
Senior Marketing Manager US Commercial Marketing, Hip Solutions
US - Field
Full-time
Onsite
Senior LevelSmith+Nephew is seeking a Senior Marketing Manager for their US Commercial Marketing team focusing on Hip Solutions. This role involves providing strategic leadership for the US Hip Solutions portfolio and driving marketing strategies to achieve revenue growth in the orthopedic reconstructive market.
Medical Device
Responsibilities
Lead development and execution of US commercial marketing strategies aligned with Smith+Nephew business and growth objectives across the Hip Solutions portfolio
Own and drive go-to-market (GtM) strategies for assigned product lines, including promotions, medical education, digital marketing, channel readiness, and inventory planning
Lead, mentor, and develop a team of marketing professionals, ensuring alignment with organizational goals and priorities
Develop deep expertise in the US hip reconstruction market, including customer needs, market trends, and competitive dynamics
Define, monitor, and report on key performance indicators (KPIs) for the US hip portfolio
Support annual operating plan (AOP) and long-range business planning processes
Partner closely with Sales leadership to support targeting strategies, physician engagement, and field-driven insights to inform marketing decisions
Collaborate with Pricing to develop and execute effective pricing and value strategies
Partner with Demand, Supply, and Operations teams to develop and maintain accurate product forecasts
Conduct market research and competitive analysis to identify opportunities, risks, and unmet needs
Oversee development of high-impact marketing materials, campaigns, and content that clearly articulate product value propositions
Provide commercial and technical product support to the field and internal teams to drive adoption, conversion, and customer satisfaction
Support industry educational programs, customer labs, national sales meetings, and key strategic events
Qualification
Required
Bachelor's degree required; Marketing, Business, or related field preferred (technical degrees considered with demonstrated commercial competency)
Proven experience managing both mature product portfolios and new product launches
Strong track record of developing and executing successful downstream marketing strategies and campaigns
Demonstrated people leadership experience, including coaching, mentoring, and developing high-performing teams
Deep understanding of the orthopedic and reconstructive market, including key customers and competitors
Strong analytical skills with the ability to interpret market data, assess campaign performance, and inform pricing and portfolio decisions
Excellent communication and interpersonal skills, with the ability to influence and collaborate across functions
Strategic thinker with strong problem-solving skills and the ability to navigate complex commercial challenges
Highly collaborative, with the ability to influence without direct authority
Confident communicator able to present effectively to audiences at all organizational levels
Proven ability to manage multiple priorities in a fast-paced, dynamic environment
Hands-on leader willing to operate at both strategic and tactical levels
Excellent verbal, written, and presentation skills
Benefits
Hands-on, team-customized training
Mentorship and career development opportunities
Company
Smith+Nephew
Smith+Nephew is a global medical technology company. We design and manufacture technology that takes the limits off living.
Founded in 1856
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Katerina Dodbiba
SVP, CFO Orthopaedics, Sports Medicine & ENT
Pierre Palassian
SVP, CFO Global Operations, Quality and Regulatory Affairs
Recent News
2025-10-06
2025-10-03
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