Senior Director, ABX & Growth Marketing jobs in United States
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iVerify · 6 days ago

Senior Director, ABX & Growth Marketing

positionUnited States
timeFull-time
remoteRemote
seniorityDirector/Executive
date8+ years exp

iVerify is a leader in mobile threat hunting, aiming to provide advanced protection for mobile devices while respecting user privacy. The Senior Director, ABX & Growth Marketing will develop and scale the company's account-based growth strategy, focusing on customer engagement and measurable revenue impact throughout the customer lifecycle.

Information TechnologyMobileNetwork Security

Responsibilities

Own and scale the company’s ABX strategy across a defined ICP and named account list
Design and execute repeatable ABX plays that drive buying-group engagement, pipeline creation, deal velocity, and expansion
Partner closely with sales & revenue stakeholders on account planning, sequencing, and engagement strategy
Translate deep customer insight into growth programs and advocacy initiatives that increase trust and deal momentum
Help plan and execute the company’s first customer, prospect, and community event
Help build and scale customer advocacy initiatives (champions, references, stories, peer validation) that increase trust, credibility, and deal momentum
Own ABX and growth performance reporting across engagement, pipeline, velocity, and revenue impact
Define success metrics at the account and buying-group level and continuously optimize for conversion quality and time-to-revenue
Own hands-on configuration and optimization of the growth stack including HubSpot (CRM and marketing automation), Tiga AI (account intelligence and signals), and Google Workspace, Slack, and Notion for collaboration and documentation
Design and maintain workflows for account scoring, intent signals, and lifecycle stages
Partner with RevOps to ensure data quality, attribution clarity, and scalable processes

Qualification

ABX strategyB2B growthPipeline creationCustomer advocacyHubSpotAnalytical judgmentCustomer insightEvent planningTeam leadershipCollaboration

Required

This is a player-coach role requiring hands-on execution alongside strategic leadership
8–12+ years in B2B growth, ABX/ABM, or revenue marketing roles within complex, multi-stakeholder buying environments
Direct ownership of named-account growth programs with measurable impact on pipeline creation, deal velocity, and/or expansion
Hands-on experience designing, launching, and iterating ABX plays across the full customer lifecycle (not just managing teams or agencies)
Strong analytical judgment: able to define success metrics, diagnose underperformance, and make trade-offs based on impact
Track record of partnering closely with Sales and RevOps to align growth programs with revenue outcomes

Preferred

Experience in cybersecurity, SaaS, or other high-consideration B2B markets
Hands-on experience with HubSpot and modern ABX or signal platforms
Experience partnering closely with RevOps, Customer Success, or Product leadership
Experience building or scaling customer advocacy or champion programs

Company

iVerify

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IVerify is a mobile threat hunting company that provides mobile security solutions.
dateFounded in 2023
location
Long Island City, New York, USA
people-size11-50 employees
web-link
https://www.iverify.io/

Funding

Current Stage
Early Stage
Total Funding
$28.33M
Key Investors
Shine CapitalMischief
2025-11-03Series Unknown· $12.33M
2024-06-26Series A· $12M
2023-08-23Seed· $4M

Leadership Team

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Spencer Parker
CPO
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Recent News

SalesTech Star
Industry Veteran Gary Hayslip Joins iVerify’s CISO Advisory Board
2026-01-16
EIN Presswire
iVerify Closes 2025 With Strong Partner Momentum and Product Innovation
2025-12-11
alleywatch.com
The Weekly Notable Startup Funding Report: 11/10/25
2025-11-11
Company data provided by crunchbase