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FlexGen · 13 hours ago

Senior Product Marketing Manager

United States

Full-time

Remote

Senior Level

5+ years exp

FlexGen is an innovative software and services provider in the global energy storage sector. They are seeking a dynamic and strategic Senior Product Marketing Manager to lead the positioning, go-to-market execution, and content strategy for their flagship product, HybridOS™, and associated services.

BatteryEnergyEnergy StorageRenewable EnergySemiconductorSoftware

Responsibilities

Plan and execute product launches, feature releases, and announcements for HybridOS™ and other core offerings

Collaborate with product and engineering to translate technical capabilities into customer-centric value propositions

Develop and maintain product messaging frameworks, sales enablement assets, playbooks, and buyer personas

Work with the content team to create content across the buyer journey: blogs, overview & datasheets, case studies, pitch decks, white papers, webinars, video scripts, and more

Support the development and execution of targeted campaigns; set KPIs, measure impact and report out on results and learnings

Lead efforts to gather and synthesize competitive intelligence and industry trends

Own competitive intel research and development of competitive battlecards and objection-handling guides

Work with sales enablement and training teams to ensure information is regularly communicated across the sales and account organizations

Monitor emerging market needs and inform product strategy with actionable insights

Work closely with product, marketing, and sales to align messaging, campaigns, and product adoption strategies

Support demand generation initiatives through targeted messaging and content contributions

Qualification

Product marketing experienceContent developmentMarket intelligenceMarketing automationCRM platformsAnalytical skillsCollaboration skillsCommunication skillsStorytelling