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PROCEPT BioRobotics · 3 days ago

Strategic Initiatives Sales Representative - East

United States

Full-time

Remote

Senior Level, Lead/Staff

$120K/yr - $120K/yr

8+ years exp

PROCEPT BioRobotics is committed to revolutionizing treatment for benign prostatic hyperplasia through innovation in surgical robotics. The Strategic Initiative Sales Representative is responsible for driving capital upgrades and expanding adoption of Aquablation technology within Federal Government Veterans Affairs hospitals, serving as a trusted advisor to senior stakeholders and leading complex sales cycles.

Health CareManufacturingMedical DeviceRobotics

Responsibilities

Meet or exceed quarterly sales quotas within the assigned territory

Drive system upgrades from AquaBeam Systems to Hydros platforms

Generate new and expansion capital sales across new and existing VA hospitals

Leads complex, multi-stakeholder capital sales cycles

Implement company-approved strategic initiative pilots to accelerate commercial growth

Partner with the Strategic Initiatives Director to develop and execute territory plans aligned with market dynamics

Collaborate with the IDN, Capital and Utilization teams on upgrade strategy and execution

Leverage IDN dashboards to prioritize physician and account targeting

Execute on weekly sales activity in alignment with the role

Execute on quarterly strategic imperatives to accelerate adoption of Aquablation and HYDROS in assigned accounts

Deliver accurate monthly sales forecasts

Build strong relationships with CEOs, senior hospital administrators, clinicians, and regional KOLs

Clearly articulate and demonstrate the clinical, economic, and operational value of Hydros technology

Establish teams of advocates and highly engaged clinical champions within each hospital system

Identify local billing and coding opportunities and partner with Field Reimbursement teams

Ensure the upgrade initiative is implemented as a top priory by supporting the IDN, Capital and Utilization teams by driving execution

Effectively transition new system sales to Launch and Clinical teams to drive utilization and adoption

Partner with Sales Management and Marketing to identify accounts requiring higher-level corporate engagement

Cultivate strong internal relationships across PROCEPT BioRobotics

Maintain accurate CRM records for accounts, contacts, and facilities

Ensure compliance with FDA regulations, Sunshine Act requirements, and company policies

Maintain all hospital credentials and complete required training

Manage travel and expenses within approved budgets

Adhere to Quality Management System (QMS), Quality, and Environmental Health & Safety (EHS) policies

Qualification

Surgical technology salesCapital equipment salesHealthcare growth strategiesAdvanced Excel proficiencyChange managementEntrepreneurial mindsetSolution sellingLeadership experienceRelationship building

Required

Bachelor's degree from an accredited institution

Proven success selling disruptive surgical technologies, preferably in high-growth or start-up environments

Demonstrated experience presenting to hospital executive leadership and senior administrators

Strong track record of executing growth strategies in healthcare settings

Advanced analytical skills with the ability to interpret procedural data; advanced Excel proficiency required

Entrepreneurial mindset with a passion for innovation, growth, and patient impact

Strong change management and solution-selling capabilities

Demonstrated leadership through professional performance, athletics, or professional organizations

Minimum 8 years of medical device experience preferably with experience in capital equipment or program sales experience in the operating room environment preferred

Willingness and ability to travel up to 75%