Weiss Ratings · 1 week ago
Senior Online Subscription Marketing Manager
United States
Full-time
Remote
Senior Level
$90K/yr - $110K/yr
5+ years expWeiss Ratings is a company dedicated to empowering consumers and institutions with unbiased financial information. They are seeking a results-oriented and user-focused Product Manager to lead the strategy, development, and growth of their flagship digital subscription platform, Weiss Ratings Plus, focusing on subscriber acquisition, engagement, and retention.
BankingFinancial ServicesOnline Portals
Responsibilities
Own, Manage and Create New Product Features: Define and own the product roadmap for the Weiss Ratings Plus web and app platform, launching new features and tools for subscribers
Subscription Lifecycle Management: Drive initiatives focused on key subscription metrics, including conversion rates (paywalls, checkout), user onboarding, retention, and churn reduction
Growth & Acquisition : Drive acquisition and subscription of new members to the platform through multiple traffic strategies
Develop Promotional Funnels : Work with copywriters, and developers to create and launch promotional landing pages, sales pages and sales carts
Cross-Functional Leadership: Collaborate with cross-functional Agile teams including engineers, designers, data scientists, and marketing to deliver high-quality products on time
Feature Definition & Execution: Translate market needs and user insights into clear product requirements and user stories, overseeing the product development process from concept to launch
Data-Driven Decision Making: Use quantitative and qualitative data to inform decisions, set strategic goals, prioritize features, and continuously iterate the product strategy
Stakeholder Communication: Effectively communicate product vision, strategy, and performance metrics to all internal stakeholders, including senior management
Qualification
Required
5+ years of product management experience, with a direct focus on web subscription or direct-to-consumer digital products
Solid background in financial products, investment ratings, market analysis, or related financial services industry experience is highly preferred
Past ability to acquire new customers and subscriptions thru multiple traffic sources and methods
Demonstrated success in driving business outcomes and managing complex digital products through the full product lifecycle
Experience with subscription funnel components (paywalls, checkouts, etc.) and familiarity with digital subscription metrics
Proficiency in product management tools (e.g., Jira, Confluence), data analytics platforms, and experimentation methodologies
Strong analytical, problem-solving, and strategic thinking skills, with meticulous attention to detail
Exceptional leadership and communication skills, with proven ability to drive alignment across diverse teams
Bachelor's degree in Business, Finance, Technology, or a related field; relevant certifications (CSPO, PMP) are a plus
Preferred
Solid background in financial products, investment ratings, market analysis, or related financial services industry experience is highly preferred
Experience with direct response copy and marketing a plus
Benefits
Competitive salary and benefits package.
Company
Weiss Ratings
Weiss Ratings focuses to directs consumers and business professionals towards safe banking, insurance and investment options.
51-200 employees
H1B Sponsorship
Weiss Ratings has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (2)
2023 (1)
2021 (1)
Funding
Current Stage
Growth StageRecent News
2025-10-21
Company data provided by crunchbase