HP · 21 hours ago
Field Marketing Expert - North America
HP is a leading technology company, and they are seeking a Field Marketing Expert to drive regional marketing initiatives. This role focuses on sales enablement, event execution, and aligning targeted account lists to enhance pipeline growth and customer engagement.
ComputerConsumer ElectronicsHardwareIT InfrastructureSoftware
Responsibilities
Act as the primary marketing liaison for district managers and field sales
Understand sales priorities and create tailored enablement resources:
Presentation decks, playbooks, and collateral for customer meetings
Event toolkits including invitations, follow-up templates, and talking points
Train and support sales teams on using marketing assets effectively
Work with the central events team to plan and execute regional events:
Customer roundtables, partner workshops, trade shows, and executive briefings
Ensure event themes and messaging align with sales objectives and targeted accounts
Manage logistics, budgets, and post-event follow-up strategies
Collaborate with ABM strategists to:
Identify and prioritise targeted account lists for marketing activities
Align event invitations, content, and campaigns to these accounts
Ensure marketing efforts support account-based engagement goals
Adapt global campaigns for local relevance
Integrate digital and offline tactics to promote events and generate leads
Build strong relationships with district managers and sales teams
Conduct regular alignment meetings to review goals, calendars, and upcoming activities
Qualification
Required
8+ years of proven experience in field marketing or regional marketing roles
Strong collaboration skills with sales, events, and ABM teams
Expertise in event planning and execution
Ability to manage multiple projects in a fast-paced environment
Familiarity with CRM and marketing automation tools
Benefits
Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave (US benefits overview [https://hpbenefits.ce.alight.com/])
Company
HP
HP is a manufacturer and seller of personal computers, printers, computer hardwares, and business solutions.
H1B Sponsorship
HP has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (193)
2024 (187)
2023 (190)
2022 (200)
2021 (178)
2020 (183)
Funding
Current Stage
Public CompanyTotal Funding
$5.25BKey Investors
U.S. Department of CommerceBerkshire Hathaway
2025-04-14Post Ipo Debt· $1B
2024-08-27Grant· $50M
2022-04-06Post Ipo Equity· $4.2B
Leadership Team
Recent News
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