BarkleyOKRP · 1 day ago
Strategy Director
New York, NY
Full-time
Onsite
Director/Executive
7+ years expBarkleyOKRP is a creative idea company committed to diversity and inclusion. The Strategy Director will lead strategy development, mentor teams, and provide strategic guidance to clients while balancing execution and management responsibilities.
Marketing & Advertising
Responsibilities
Leads and participates in strategy development for clients and new business
Responsible for generating the Red Thread, or the actionable strategic idea, in any brand engagement
Manages and mentors a team of strategists, as well as contributing to best-practice solutions for the overall strategic process at Barkley
Becomes an invaluable resource for clients in terms of overall strategic guidance
Writes and presents micro and macro-level creative briefs for all initiatives
Lead integrated idea teams in idea sessions and workshops
Recommends and manages the research that will aid in the consumer insight-gathering and strategic process
Monitors and interprets cultural and social trends relevant to client business
Presents insights/implications/opportunities in client and new business
Finds creative, differentiating ways to gain insights, using known tools (qualitative and quantitative), as well as unique and new approaches
Qualification
Required
Exhibit high-level writing and presentation skills
Must demonstrate deep experience in insight and research practices
Excellent reasoning ability: Ability to define problems, collect information, establish facts, draw valid conclusions, and make creative leaps
7+ years of direct work experience in the strategy field
Preferred
Bachelor's degree is preferred
Benefits
Diversity, Equity, Inclusion and Belonging as part of our corporate strategic goals
Formal DEI+B program
Employee Resource Groups
Director of Diversity leadership
Commitment to The Brand Lab
Creative Accelerator
Fellowship
MAIP
BLAC
Company
BarkleyOKRP
BarkleyOKRP is one of the largest independent ad agencies in the U.S., matching scale with soul to help build brands like Burger King, Corona Premier, Metro by T-Mobile, Planet Fitness, and Smoothie King.
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase