Director of Channel Marketing jobs in United States
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Keeper Security, Inc. · 1 week ago

Director of Channel Marketing

Keeper Security is seeking an experienced and strategic Director of Channel Marketing to lead the global growth and enablement of Keeper’s partner ecosystem. In this critical leadership role, you will shape the global channel marketing strategy, guide a high-performing team and accelerate revenue through our reseller, distributor and MSP partners.

Cloud SecurityCyber SecurityIdentity ManagementSecuritySoftware

Responsibilities

Develop and own Keeper’s global channel marketing strategy, ensuring alignment with corporate goals and regional sales priorities
Lead, mentor and develop a global team of channel marketing professionals
Establish frameworks, processes and KPIs for scalable channel marketing execution across all regions
Drive integrated go-to-market strategies that support reseller, distributor and MSP partners
Collaborate with channel sales leadership to ensure joint revenue goals, partner tiers and program initiatives are supported by comprehensive marketing plans
Oversee the creation and global rollout of partner enablement materials, welcome kits, onboarding programs and campaign-in-a-box resources
Evolve Keeper’s partner portal content strategy, ensuring alignment with top priorities, product launches and regional needs
Support development and execution of global partner programs, incentives, MDF utilization and partner co-marketing initiatives
Lead the planning and execution of global multi-touch channel campaigns to drive pipeline, deal acceleration and partner engagement
Guide co-branded marketing efforts with resellers, distributors and MSPs across digital, email, events and content
Oversee regional events, tradeshows and virtual webinar programs, ensuring consistent brand presence and measurable outcomes
Create and manage the global channel marketing calendar, ensuring timely communication and cross-functional alignment
Partner with product marketing, creative, digital, content and sales operations to support channel-focused messaging and assets
Analyze campaign performance, partner engagement and ROI to inform quarterly planning, budget allocation and long-term strategy
Monitor industry trends and competitive developments to evolve Keeper’s channel marketing approach

Qualification

Channel marketing experienceCybersecurity experienceSaaS experienceTeam leadershipPartner marketing programsMarketing automation systemsCRM platformsProject management skillsAnalytical skillsCommunication skillsCross-functional collaboration

Required

10+ years of experience in channel marketing; Cybersecurity and SaaS experience is required
5+ years of experience leading and managing results-oriented, high-performing global channel marketing teams
Demonstrated success leading and developing global teams
Expertise in channel ecosystems including resellers, distributors and MSPs
Proven ability to build and scale partner marketing programs, campaigns and enablement assets
Experience managing global marketing budgets and MDF programs
Strong project management and organizational skills with the ability to balance multiple priorities across regions
Excellent written and verbal communication skills with a partner-first mindset
Experience using marketing automation systems, CRM platforms and partner portals (e.g. Salesforce, HubSpot, Magentrix)
Highly analytical, with experience reporting on pipeline influence, campaign performance and partner ROI
Ability to work in a fast-paced environment and collaborate cross-functionally with marketing, sales, product, operations and leadership

Preferred

Experience in cybersecurity, SaaS or technology markets preferred

Benefits

Medical, Dental & Vision (inclusive of domestic partnerships)
Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life
Voluntary Short/Long Term Disability Insurance
401K (Roth/Traditional)
A generous PTO plan that celebrates your commitment and seniority (including paid Bereavement/Jury Duty, etc)
Above market annual bonuses

Company

Keeper Security, Inc.

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Keeper Security is transforming cybersecurity for millions of individuals and thousands of organizations globally.

Funding

Current Stage
Late Stage
Total Funding
$60.25M
Key Investors
Summit PartnersInsight Partners
2023-05-09Private Equity
2020-08-13Private Equity· $60M
2011-01-01Seed· $0.25M

Leadership Team

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Darren Guccione
Co-founder and CEO
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Craig Lurey
CTO, Co-founder
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Company data provided by crunchbase