POWER100 National Power Rankings ยท 1 week ago
Demand Generation Specialist
POWER100 National Power Rankings is a trusted independent third-party platform dedicated to evaluating and recognizing excellence in the home improvement industry. The Demand Generation Specialist will focus on developing and executing targeted lead generation strategies, using marketing analytics to track campaign performance, and collaborating with sales teams to drive client acquisition.
Responsibilities
Developing and executing targeted lead generation strategies
Using marketing analytics to track campaign performance
Implementing marketing automation tools
Collaborating with sales teams to drive client acquisition
Proactive communication to foster relationships and deliver insights to optimize campaign outcomes
Qualification
Required
Strong expertise in Lead Generation and Marketing Analytics to design, implement, and measure effective strategies
Proficiency in Marketing Automation and related tools to streamline marketing processes and enhance efficiency
Excellent Communication and collaboration skills to effectively engage with stakeholders and ensure successful campaigns
Experience supporting Sales initiatives and aligning demand generation strategies with business goals
Preferred
Familiarity with the home improvement industry is a plus
Bachelor's degree in Marketing, Business, or a related field is preferred but not required