Adams MultiMedia · 1 week ago
Digital Marketing Director
Nampa, ID, US
Full-time
Onsite
Director/ExecutiveAdams MultiMedia is seeking a Digital Marketing Director responsible for driving digital revenue goals and mentoring the advertising sales team across Idaho and Utah. The role focuses on managing digital marketing solutions, developing high-performing sales professionals, and implementing effective marketing strategies to achieve revenue growth.
Digital MediaNewsPublishing
Responsibilities
Develop high-performing sales professionals capable of meeting or exceeding defined sales quotas
Spend 3–4 days per week in the field on sales calls, providing coaching and training to enhance team effectiveness
Drive regional and team revenue growth, consistently meeting or surpassing annual sales targets
Identify, prioritize, and secure new client relationships while retaining and expanding existing accounts; develop strong familiarity with all major market players
Monitor sales performance and hold team members accountable for achieving required activity levels and client engagement to meet business goals
Set individual and team performance goals aligned with broader business objectives; address performance issues promptly and collaborate with the Vice President of Sales for necessary personnel changes
Mentor and develop all team members to support their professional growth
Drive digital revenue goals by developing and implementing effective marketing strategies tailored to the Idaho and Utah markets
Coach and mentor Multimedia Account Executives in selling digital services, including: Programmatic Advertising, Pre-Roll, SEM/SEO, Social Media Management and Advertising, Targeted Email/Site Impact & Second Street, OTT-CTV, E-Newsletters, Digital Out Of Home, Streaming Audio, Owned & Operated (O&O) solutions
Lead integrated digital marketing campaigns from concept to execution, ensuring alignment with revenue goals for the Idaho and Utah territories
Brainstorm innovative growth strategies while remaining updated on emerging opportunities in the digital advertising landscape
Measure the effectiveness of marketing campaigns using tools like Google Tag Manager and Google Analytics, assisting with budget development and projections
Dedicate a minimum of 50% of time to prospecting for new digital business, 40% to training staff in the field, and ensure superior customer service through regular account check-ins and performance metrics
Qualification
Required
Proven experience in digital marketing and advertising with a strong understanding of current tools and strategies
A solid work ethic with the ability to collect and analyze data using Google Suites
Experience in sales, particularly in the Idaho and Utah territories
Company
Adams MultiMedia
Adams MultiMedia is a family-owned media company committed to empowering communities through trusted journalism and strategic marketing solutions.
Founded in 2013
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Mark Adams
Founder, President, and Chief Executive Officer
Recent News
2025-12-06
Bozeman Daily Chronicle
2024-02-09
Editor & Publisher
2024-02-09
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