iVerify · 3 days ago
Director, ABX & Growth Marketing
United States
Full-time
Remote
Director/Executive
8+ years expIVerify is a leader in mobile threat hunting, focusing on the intersection of security and privacy for mobile devices. They are seeking a Director of ABX & Growth Marketing to drive account-based growth strategies and enhance customer engagement throughout the customer lifecycle.
Information TechnologyMobileNetwork Security
Responsibilities
Own and scale the company’s ABX strategy across a defined ICP and named account list
Design and execute repeatable ABX plays that drive buying-group engagement, pipeline creation, deal velocity, and expansion
Partner closely with sales & revenue stakeholders on account planning, sequencing, and engagement strategy
Translate deep customer insight into growth programs and advocacy initiatives that increase trust and deal momentum
Help plan and execute the company’s first customer, prospect, and community event
Help build and scale customer advocacy initiatives (champions, references, stories, peer validation) that increase trust, credibility, and deal momentum
Own ABX and growth performance reporting across engagement, pipeline, velocity, and revenue impact
Define success metrics at the account and buying-group level and continuously optimize for conversion quality and time-to-revenue
Own hands-on configuration and optimization of the growth stack including HubSpot (CRM and marketing automation), Tiga AI (account intelligence and signals), and Google Workspace, Slack, and Notion for collaboration and documentation
Design and maintain workflows for account scoring, intent signals, and lifecycle stages
Partner with RevOps to ensure data quality, attribution clarity, and scalable processes
Qualification
Required
This is a player-coach role requiring hands-on execution alongside strategic leadership
8–12+ years in B2B growth, ABX/ABM, or revenue marketing roles within complex, multi-stakeholder buying environments
Direct ownership of named-account growth programs with measurable impact on pipeline creation, deal velocity, and/or expansion
Hands-on experience designing, launching, and iterating ABX plays across the full customer lifecycle (not just managing teams or agencies)
Strong analytical judgment: able to define success metrics, diagnose underperformance, and make trade-offs based on impact
Track record of partnering closely with Sales and RevOps to align growth programs with revenue outcomes
Preferred
Experience in cybersecurity, SaaS, or other high-consideration B2B markets
Hands-on experience with HubSpot and modern ABX or signal platforms
Experience partnering closely with RevOps, Customer Success, or Product leadership
Experience building or scaling customer advocacy or champion programs
Company
iVerify
IVerify is a mobile threat hunting company that provides mobile security solutions.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$28.33MKey Investors
Shine CapitalMischief
2025-11-03Series Unknown· $12.33M
2024-06-26Series A· $12M
2023-08-23Seed· $4M
Leadership Team
Spencer Parker
CPO
Recent News
2025-12-11
alleywatch.com
2025-11-11
alleywatch.com
2025-11-11
Company data provided by crunchbase