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Calista Brice LLC · 3 days ago

Sales Manager

Alaska, United States

Full-time

Onsite

Mid, Senior Level

6+ years exp

Yukon Equipment Inc. is Alaska's oldest locally-owned heavy equipment dealer, and they are seeking a Sales Manager to lead and develop their sales team. The role focuses on driving revenue growth and expanding market presence across construction, landscaping, mining, and related industries, while overseeing sales strategy and ensuring a high-quality customer experience.

ConstructionService IndustryTransportation

Responsibilities

Achieve sales growth and revenue targets through effective leadership and management of the sales team

Design, implement, and monitor strategic sales plans to expand the customer base and strengthen existing relationships

Collaborate with leadership team to align sales strategy with company financial goals, inventory levels, and growth initiatives

Analyze market trends, competitive activity, and customer data to adjust sales strategies and tactics

Lead or participate in strategic planning initiatives related to market expansion, new product introductions, and channel development

Prepare and present sales reports, forecasts, and performance metrics to senior leadership

Contribute to annual budgeting and sales forecasting processes

Develop action plans that identify specific targets, timelines, and sales potential

Establish and monitor sales performance standards, KPIs, and accountability measures for the sales team

Provide ongoing sales training, coaching, and performance feedback to support professional development and results

Support sales staff with customer relationships, including resolving escalated customer issues when needed

Provide sales coverage for Territory Sales Managers during travel, vacation, or workload fluctuations

Identify and pursue new equipment and service opportunities, including customers not currently assigned to sales territories

Market equipment to buyers outside assigned territories and through non-traditional channels, including non-U.S. buyers, wholesale brokers, auction houses, and consignments

Manage key and government accounts to ensure customer satisfaction, compliance, and long-term partnerships

Support contract review and negotiation activities, including pricing structures, terms, and compliance requirements

Participate in pricing strategy development, discount approval processes, and margin management to support profitability objectives

Partner with interdepartmental teams to ensure accurate and complete customer documentation, supporting a seamless sales and rental experience

Manage incoming leads, assign them appropriately, and track lead sources to maximize marketing effectiveness

Oversee the management and utilization of the Customer Relationship Management (CRM) system to ensure accurate data, reporting, and pipeline visibility

Ensure compliance with Company standards for presentations, proposals, documentation, and professional conduct

Assist in the development and maintenance of sales materials that accurately reflect Company products and services

Maintain strong technical and product knowledge to support effective sales execution

Monitor competitor products, services, features, and market positioning to better position Company as an industry leader

Communicate customer feedback, market intelligence, and new opportunities to internal stakeholders

Represent the Company at industry events, trade shows, and key customer engagements as needed

Attend required training sessions, sales meetings, and Company functions

Plan, coordinate, and prioritize multiple projects simultaneously including special projects as assigned

Work in a constant state of alertness and in a safe manner

Perform other duties as assigned

Qualification

Sales strategy developmentSales forecastingCRM utilizationMarket analysisTeam leadershipNegotiation skillsCustomer serviceCommunication skillsOrganizational skillsTime managementTeamwork

Required

High School Diploma or GED equivalent required

Minimum of six (6) years of sales experience required

Demonstrated experience learning and explaining technical product features required

Valid state driver's license and be qualified to operate a vehicle under the conditions of Company's Driving Policy

Ability to pass drug, driving, and background screenings

Knowledge of sales strategies, forecasting, pricing, and profit margin analysis

Ability to develop and execute strategic sales plans aligned with organizational goals and market conditions

Knowledge of territory management principles and sales pipeline management

Basic understanding of sales and marketing skills and drafting sales agreements

Skill in negotiating pricing, contract terms, and customer agreements while protecting Company margins

Ability to do basic math: addition, subtraction, division, multiplication, and find percentages

Understanding of industry best practices within construction, heavy equipment, automotive, or related industries

Ability to analyze market trends, competitive data, and customer insights to drive data-informed decisions

Ability to manage sales activities within departmental budgets

Strong leadership, coaching, and team development skills

Ability to establish, track, and evaluate sales performance metrics (KPIs) and team productivity

Ability to coach sales staff through complex sales cycles and escalated customer situations

Ability to actively listen and provide high-quality customer service

Ability to do business ethically with customers, vendors, and co-workers

Ability to exercise resourcefulness in assisting customers

Excellent verbal and written communication skills, with the ability to effectively engage customers and prospective customers to identify business needs and sell Company products

Excellent analytical and technical skills with the ability to apply information to Company products

Proficiency with CRM systems and business software applications; ability to learn new systems

Ability to read, interpret, and prepare reports, proposals, and technical documentation including safety rules, operating and maintenance instructions and procedure manuals

Ability to write routine reports and correspondence

Strong organizational, time-management, and project coordination skills

High attention to detail with effective follow-up and recordkeeping

Ability to work in a team environment

Ability to learn and understand the Company's Standard Operating Procedures (SOPs)

Ability to work in a Native Corporation multi-business environment

Ability to represent the Company professionally at customer meetings, industry events, and trade shows

Preferred

Bachelor's degree in Business, Marketing, or related field preferred

Sales experience in construction, heavy equipment, automotive, or related industries preferred

Prior experience leading or managing sales teams preferred

Benefits

Competitive wages and bonus programs – We believe in developing our employees to progressively advance in their careers. We achieve this by providing you with annual performance reviews with recommendations on training to achieve your goals.

Mentorship Program designed for employees to formalize a working relationship between seasoned professionals and young professionals to develop specific areas of knowledge to grow their careers within the family of companies.

Tuition reimbursement.

Health insurance through the Federal Employee Benefit Program (FEHB) with many plans to choose from with ridiculously low employee premiums.

FSA health care and/or dependent care/HSA with HDHP.

Dental and Vision Insurance.

Employee Assistance Program for you and your family.

Company paid Life Insurance, AD&D, LTD.

Voluntary paid Life Insurance and AD&D as well as STD, Accident, Cancer/Critical illness, and Whole Life Insurance.

Paid time off (based on an employee having 2080 paid regular hours per year (40 hours per week). May increase per years of service in eligible status.)

0-2 years 15 days

3-5 years 23 days

6-9 years 27 days

10-14 years 30 days

15-19 years 33 days

20 or more years 37.5 days

10 Regular Holidays, 1 Bonus – Work Anniversary “Floating” Holiday. Eligible after 1 year of service, must be taken within the calendar year.

401(K) match at $0.50 on the dollar up to 6% of your contribution.