Apply on Employer Site

Vantage West Credit Union · 2 days ago

Marketing Content Specialist

Tucson, AZ

Full-time

Onsite

Entry Level

$55K/yr - $72K/yr

2+ years exp

Vantage West Credit Union is focused on fostering a vibrant learning environment, and they are seeking a Marketing Content Specialist to enhance their marketing efforts. The role involves researching, developing, writing, and editing content to support marketing goals, collaborating with various teams, and analyzing content performance metrics.

BankingCreditFinancial Services

H1B Sponsor Likely

Responsibilities

Demonstrates strong understanding of marketing principles

Write, edit

+copy solutions and use of visual storytelling for website pages, articles, CRM including email, Online Banking platform, SMS, radio, video scripting, in-branch signage, print publications, additional copywriting needs and other platforms as needed

Familiarity with SEO/AEO best practices and content management systems

Partner with key stakeholders to create content opportunities

Support marketing campaigns across all platforms including digital

Monitor performance against KPIs (engagement, reach, clicks, conversions) and deliver monthly reports to Manager and AVP, Marketing with insights and recommendations for smarter, stronger content

Execute data-driven content strategies to enhance brand visibility, drive engagement, and optimize digital performance

Reporting to the Manager and working within entire marketing team, the Marketing Content Specialist helps develop compelling copy solutions for a variety of marketing channels to drive awareness, traffic and foster engagement while strengthening brand perception

Works closely with brand marketing, creative and channel owners to execute relevant content that aligns with promotional, seasonal, categorical and brand-led initiatives

Stay informed on creative marketing trends and make recommendations for new content development relying on industry standards

Produce risk and error-free copy solutions delivered on-time that position Vantage West as a trusted authority in the credit union and local financial services sector

Working closely with the Manager, solutions will be consistent and unified with the brand voice, personality and tone across channels, adhering to Vantage West editorial guidelines and standards

Provide support to internal stakeholder Other related duties as assigned

Qualification

CopywritingSEO/AEODigital MarketingContent CreationPriority SettingTechnical LearningPeer RelationshipsDrive for ResultsCreativityWritten Communication

Required

Bachelor's in business, marketing, communications, journalism, or English or equivalent experience

Two (2) years of experience in copywriting, marketing, social media, or content creation

Copywriting and copy editing

Digital Marketing best practices

Understanding of SEO/AEO

Creativity

Written Communication

Priority Setting

Technical Learning

Peer Relationships

Drive for Results

Must comply with all aspects of the Bank Secrecy Act (BSA)

Benefits

Health Coverage – We offer medical, dental and vision coverage for you and your dependents. Other benefits include: life insurance, flexible spending accounts, pet insurance, Team Member Assistance Program (EAP), and Corporate Care Solutions (Backup Child and Adult Care Services).

Paid Time Off and Holidays – Work-life balance is a focus with generous paid time off, with additional time given for sick days, paid holidays, and 16 hours of paid time to participate in our community volunteer program. We also offer enhanced paid military leave and paid maternity/paternity leave.

Retirement Savings – Generous 401k Plan.

Development Activities – We focus on continuous growth by encouraging Job Shadowing and Personal Development Plans, which leads to a 40+% annual internal promotion rate.

Tuition Reimbursement – We have partnered with the University of Arizona Global Campus to offer eligible full-time employees 100% tuition coverage towards an online Bachelor’s or Master’s Degree.

Company

Vantage West Credit Union

Vantage West Credit Union offers an array of banking and financial services that help fulfill the needs of the people and the community.

Founded in 1955

Tucson, Arizona, USA

201-500 employees

https://vantagewest.org/

H1B Sponsorship

Vantage West Credit Union has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2021 (2)