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The Walt Disney Company · 9 hours ago

Corporate Brand Strategy MBA Intern, Summer 2026

Burbank, CA, USA

Internship

Hybrid

Intern

$41.40/hr - $41.40/hr

2+ years exp

Start in 2026 Summer

The Walt Disney Company is seeking a Corporate Brand Strategy MBA Intern for Summer 2026. This role involves leading strategic projects, conducting market analyses, and synthesizing insights to support brand growth strategies across the enterprise.

Amusement Park and ArcadeAnimationConsumer GoodsDigital MediaE-CommerceMedia and EntertainmentMulti-level MarketingPerforming ArtsResorts

No H1B

Responsibilities

Lead workstreams and small projects, with support from team leaders

Provide strategic support on projects such as developing hypotheses, running data-driven analyses, and developing and measuring success criteria

Synthesize data and insights across multiple sources into clear, data-backed recommendations presented in a story-driven business deck

Conduct analyses and run calculations on quantitative recommendations – e.g., calculating size of market or size of opportunity

Present findings and work with partners across the enterprise to answer important business questions

Engage in thought leadership projects such as articulating the key opportunities for growth with a specific demo (e.g., kids 6-11) and recommended actions

Analyze core business questions such as: Who are TWDC fans? What is the size of the preschool entertainment market? What is the right positioning for this franchise?

Articulate strength of various TWDC IP, including what elements resonate with consumers

Qualification

Strategic ConsultingData AnalysisBrand ManagementExcel ProficiencyPowerPoint ProficiencyKeynote ProficiencyProject ManagementPresentation SkillsAnalytical SkillsPrioritization Skills

Required

Prior Industry-relevant experience, as defined by one or more of the following: Strategic or Management Consulting at a top-tier management consulting firm, Strategy or analytics within a media, technology or consumer packaged goods company, Brand or Franchise management in consumer-focused company (not B2B)

2 or more years prior experience in an internal strategy, management consulting, or analytics role

Exceptional and demonstrated analytical skills with the ability to draw business insights from data and interpret real-world applications

Experience creating presentations that clearly communicate a cohesive story using information and data from multiple sources

Excellent project management and prioritization skills with an ability to execute quality work with tight deadlines while managing several projects simultaneously

Proficient in Excel, PowerPoint, and Keynote

Graduated from an accredited college or university with a BA/BS

Currently enrolled in an MBA program

Be enrolled in an accredited college/university pursuing a MBA degree taking at least one class at time of application OR currently participating in a Disney College Program or Disney Internship

Be at least 18 years of age

Possess unrestricted work authorization