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EyePoint · 4 days ago

Director, Public Relations and Communications

Watertown, MA

Full-time

Hybrid

Director/Executive

$194K/yr - $244K/yr

8+ years exp

EyePoint is an ophthalmology company committed to preventing blindness by developing and commercializing innovative therapeutics. The Director of Public Relations and Communications will drive strategic business initiatives through the planning, development, and implementation of public relations programs and external messaging, while leading the development of communication strategies and managing PR agency relationships.

BiotechnologyHealth CareMedicalPharmaceutical

Responsibilities

Develop and implement a thoughtful public relations strategy to maximize the Company’s milestones and long-term value creation

Lead the development of communication plans to target key stakeholders, including internal leadership and external audiences, ensuring consistent and clear communication of Eyepoint's value proposition

Work cross-functionally with Medical, Pre-Commercial, IR and HR to ensure consistency and accuracy of external messaging

Monitor communications performance using data and analytics; report metrics and recommend improvements

Manage digital presence, including social media and corporate website, to boost engagement and reach

Maintain and update internal brand assets, templates, and presentation materials

Write, edit, and develop high-impact content for key internal and external audiences; contribute to key communications deliverables

Create audience-specific resources such as communications toolkits, talking points, Q&As

Partner with cross-functional teams to align PR activities with marketing campaigns and medical communication activities and assist in reaching a variety of audiences

Manage PR agency relationships, ensuring deliverables meet strategic objectives and align with brand priorities

Create quarterly media reports highlighting performance, coverage metrics, and opportunities for improvement

Track results of PR campaigns and events to optimize future strategies

Continually refine PR strategies to support evolving corporate goals and product innovations

Qualification

Public Relations StrategyDigital Content CreationPharmaceutical Industry ExperienceProject ManagementSocial Media ManagementData AnalyticsCommunication SkillsLeadership SkillsCollaboration SkillsOrganizational Skills

Required

Excellent written, verbal, and presentation skills; able to communicate complex ideas clearly

Strong project management skills with the ability to prioritize, communicate effectively across teams, and meet deadlines

Ability to conceptualize and deliver digital content combined with experience in social media

Strong balance of strategic planning and hands-on content execution

Demonstrated leadership skills with the ability to influence and collaborate across multiple departments

Must have a 'roll-up their sleeves' get things done work style understanding both tactical and strategic work are requirements

Highly organized, adaptable, and able to thrive in a fast-paced, dynamic environment

Self-starter with a strong sense of urgency, ownership, and passion for delivering results

Proficient in using analytics to assess and improve communications effectiveness

Skilled in managing external vendors and agency partnerships collaboratively

Maintains discretion and professionalism with sensitive information

Bachelor's degree or equivalent in Communications or related field required

8–10 years of relevant experience in PR, communications, or related fields

In-depth pharmaceutical/biotech/life science industry experience

Preferred

Master's degree preferred

Company

EyePoint

EyePoint (Nasdaq: EYPT) is a clinical-stage biopharmaceutical company committed to developing and commercializing innovative therapeutics to improve the lives of people with serious retinal diseases.

Founded in 1987

Watertown, Massachusetts, USA

51-200 employees