Vela Diagnostics · 4 weeks ago
Senior Key Account Manager-Southeast U.S. Territory
Vela Diagnostics is a global molecular diagnostics company headquartered in Singapore, seeking a Senior Key Account Manager to drive commercial growth across the Southwest and Southeast U.S. territories. This role focuses on expanding their footprint among Physician Office Laboratories, Reference Laboratories, and Urology Clinics, requiring a strategic sales leader to develop customer relationships and execute territory-specific strategies.
Health CareMedical DevicePharmaceutical
Responsibilities
Identify and develop new accounts in molecular diagnostics, expanding Vela’s presence in target territories
Design and implement territory-specific sales strategies to achieve revenue and growth targets
Build and maintain strong, consultative relationships with key customers, demonstrating the clinical, operational, and financial value of Vela products
Negotiate contracts, pricing, and commercial terms to secure and grow business
Provide accurate sales forecasts and coordinate system installations and Rx sales
Continuously analyse market trends, competitive activity, and emerging opportunities
Leverage CRM tools to manage leads, track opportunities, and streamline sales activities
Expand the customer base, develop long-term relationships, and drive recurring business
Conduct customer segmentation and develop tailored account plans for high-potential clients
Collaborate closely with the Field Application Support (FAS) team to address customer needs and participate in joint calls
Support strategic planning, budgeting, and forecasting for the U.S. commercial organization
Ensure all sales and marketing initiatives align with corporate strategy, brand positioning, and regulatory compliance
Monitor key account performance, profitability, and credit status
Track competitor activities and recommend proactive counterstrategies
Travel: > 60% customer-facing activities across the territory
Grow the business in alignment with Vela’s long-term commercial objectives and expansion plans
Perform other duties as assigned
Qualification
Required
Minimum 5 years of sales and business development experience in molecular diagnostics or related fields
Proven success selling PCR and NGS workflows and reagents to POLs, reference labs, and urology clinics
Hands-on experience in sales and marketing operations within a dynamic, multinational environment
Bachelor's degree in a scientific discipline
Exceptional interpersonal and communication skills, with the ability to influence at all organizational levels
Strong problem-solving skills, creativity, and commercial acumen
High integrity, reliability, and results-oriented mindset
Preferred
Experience with adjacent laboratory products (culture tests, colony counting, sample prep)
Advanced degrees a plus
Benefits
Annual performance bonus compensation
Company
Vela Diagnostics
Vela Diagnostics is a worldwide provider of integrated molecular diagnostics workflows that address individual testing needs.
Funding
Current Stage
Growth StageTotal Funding
$0.23MKey Investors
Biomedical Advanced Research and Development Authority (BARDA)
2020-04-20Grant· $0.23M
2015-08-04Acquired
Recent News
EIN Presswire
2025-07-29
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