Apply on Employer Site

Champion Petfoods · 6 days ago

Vice President, E-Commerce

Louisville, CO

Full-time

Hybrid

Director/Executive

$300K/yr - $330K/yr

10+ years exp

Champion Petfoods is an award-winning pet food crafter with a reputation of trust spanning 35+ years. They are seeking a Vice President of E-Commerce to lead the strategic vision and execution of their digital commerce channels, focusing on revenue growth and enhancing customer experience.

Animal FeedManufacturingPet

Comp. & Benefits

Responsibilities

Develop and execute a comprehensive multi-year e-commerce roadmap focused on aggressive revenue growth and margin expansion

Oversee all digital sales platforms, specifically focused on our key partners - Amazon and Chewy and leveraging knowledge from these key customers with our omni-channel partners e.g. Petco, PetValu, etc

Adept at developing omnichannel merchandising and promotional strategies to win across the petfood ecosystem

Manage the full e-commerce P&L, including budgeting, forecasting, and resource allocation to ensure healthy ROI and CAC (Customer Acquisition Cost) ratios

Partner with Retail Sales, Marketing, Supply Chain, Product, and IT to ensure a seamless "click-to-door" customer experience

Provide direction and collaborate with brand experience, shopper, digital marketing, and category teams to optimize plan performance

Utilize advanced analytics and A/B testing to optimize conversion rates (CRO), average order value (AOV), and customer lifetime value (CLV)

Partner with customers, direct reports, finance, and demand planning to create a credible short- and long-term plan

Recruit, mentor, and lead a diverse team of digital specialists, fostering a culture of agility, accountability, and continuous improvement

Instill a culture that reflects the Champion Values and MARS 5 Principles with the leaders and teams for the relevant client groups

Qualification

E-commerce strategyP&L managementData-driven optimizationOmnichannel leadershipTeam developmentAnalytical mindsetCommunication skillsNetworkingCultural adaptabilityNegotiation skillsConflict resolution

Required

Bachelor's degree in marketing, business, or a related field is required

10+ years of experience in ecommerce with at least 5-7 years in a senior leadership within the CPG industry

Demonstrated experience developing and executing integrated growth strategies with measurable success

Strong analytical mindset to assess performance and make data-driven optimizations

A people person skilled in networking within the company, building relationships, and driving change through influence rather than authority

Excellent communication skills, adept at structuring documents and quantitative analyses, as well as creating PowerPoint presentations for executive-level communication

Motivated, energetic, goal-oriented, with a strong work ethic and positive team attitude

A well-defined sense of diplomacy, including solid negotiation, conflict resolution, and people management skills

Demonstration of cultural adaptability and flexing work hours given the geographical spread of responsibility

Ability to travel at least 30%