Pollard Digital Solutions · 2 days ago
Digital Account Manager
United States
Full-time
Remote
Entry, Mid Level
1+ years expPollard Digital Solutions is seeking a client-centric Digital Account Manager to join their Digital Engagement team remotely within Oklahoma. In this role, you will serve as the primary point of contact for lottery clients, supporting strategic planning and day-to-day operations of Digital Engagement programs, while maximizing program impact and player satisfaction.
Information TechnologySoftware
Hiring Manager
Diana Kwitecki, ACIR, CSSR
Responsibilities
Act as the main point of contact for customers, leading meetings and managing client requests
Work with clients and internal stakeholders to provide data driven insights that will help define the client’s digital roadmap including execution tactics and marketing communications, to drive increases in acquisition, engagement, and retention metrics
Deliver regular reporting and actionable marketing insights to internal and external stakeholders to inform strategic business decisions
Act as the liaison between the customer and the internal development team for website, app, Loyalty, CRM and future initiatives
Ensure successful development and execution of web and mobile content within loyalty programs
Develop and deliver materials on program strategy, planning, and performance
Identify and help execute marketing and engagement opportunities for bridging retail and digital channels
Manage requests from Sales and Market Research teams for measurement of loyalty activities and promotions and circulate results with internal stakeholders
Manage related program budgets, contract and monitor programs against key performance indicators and quantifiable objectives
Provide leadership, training, coaching, and guidance to digital marketing coordinators
Act as the subject matter expert across multiple loyalty and engagement platforms
Qualification
Required
1+ year of loyalty program experience
Proven working experience in digital marketing
Experience with email marketing, marketing automation, and CRM platforms
Demonstrated copywriting experience
Demonstrated experience with marketing strategy and planning
Experience with digital applications and websites, with the ability to troubleshoot common technical and user issues
Proven experience in project management
Solid organizational and time management skills
Experience with Google Analytics and BI tools
Preferred
Lottery experience is an asset
Prior experience mentoring junior team members preferred
Benefits
Competitive compensation
Profit sharing program – every role plays a part in our success!
Comprehensive Group Benefits
Opportunities for professional development
Tuition reimbursement
Employee & Family Assistance Program
Remote Work Environment
Company
Pollard Digital Solutions
Pollard Digital Solutions is focused on developing innovative software solutions for the lottery industry.
1001-5000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase