The Salvation Army · 1 week ago
Internal Communications Marketing & Branding Director
West Nyack, NY
Full-time
Onsite
Lead/Staff, Director/Executive
5+ years expThe Salvation Army is an international movement focused on providing social services and meeting human needs. They are seeking an Internal Communications Marketing & Branding Director to lead the development and management of internal digital communication tools, optimize user experience, and implement effective digital content strategies.
CharityNon ProfitRehabilitation
Responsibilities
Lead the development and execution of user-centric strategies for internal digital platforms, including the intranet, D.A.M., and internal websites
Oversee UX/UI design, system workflows, and ongoing optimizations to ensure intuitive navigation, content discoverability, and accessibility
Develop, implement, and manage the digital content strategy for The Salvation Army USA Eastern
Manage all aspects of SharePoint-based intranet, including architecture, design, governance, and territory-wide user engagement
Update and maintain corporate-wide digital signage
Serve as UX lead for the internal DAM, aligning taxonomy, tagging, and accessibility with organizational needs
Direct content strategy and publication for USE-Portal, the company intranet, ensuring alignment with branding, voice, and audience needs
Collaborate across departments to integrate internal systems (e.g., CRM, communications tools) and enhance user experience and data flow
Implement automated analytics dashboards and reporting tools to measure engagement and inform strategy
Monitor industry trends and UX best practices to drive innovation and improved performance
Manage design reviews, usability testing, and feedback loops to continuously evolve digital platforms
Lead content governance processes, including workflows, approvals, and compliance with legal and branding standards
Train and support internal stakeholders to utilize digital systems effectively
Qualification
Required
Bachelor's degree in communications, design, IT, or a related field; advanced training in UX/UI, web development, or systems integration a plus
5+ years of experience in digital content, UX strategy, or digital system management
Strong working knowledge of SharePoint (architecture, customization, and governance)
Experience leading or designing within Digital Asset Management systems
Technical understanding of content and system integration with CRM platforms
Demonstrated ability to apply UX design principles to large-scale internal platforms
Proficiency with analytics platforms and automation tools
Skilled in Adobe Creative Suite, Canva, and modern content creation/editing tools
Excellent project management, communication, and cross-functional collaboration skills
Experience designing and managing approval workflows for enterprise systems
Strong problem-solving, adaptability, and strategic thinking abilities
Self-starter with a continuous learning mindset and a passion for digital innovation
Organized with a strong attention to detail
Able to work independently and with a team successfully
Continuous learner with a growth mindset
Benefits
Generous Medical, Dental, Vision Benefits
TSA paid Life Insurance for Employees
Additional life insurance options for employees
On-site cafeteria
Paid Time Off - Vacation, Sick, Personal days
403(b) retirement savings plan
Non-contributory Pension Plan
Professional Development
Free, on-site Fitness Center
Federal holidays
Opportunities to give back and support our communities
Company
The Salvation Army
The Salvation Army is a charity organization that focuses on rehabilitation, job training, veterans, and grassroots services.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$0.06MKey Investors
Community Foundation of the Mahoning ValleyTimken Foundation of Canton
2025-07-08Grant· $0.01M
2023-06-30Grant· $0.05M
Leadership Team
Michelle Dressler, MBA
Territorial Finance Secretary (CFO)
Clarence White
Chief Information Officer
Recent News
2026-01-07
Canada NewsWire
2025-11-18
Company data provided by crunchbase