MIRA Safety · 5 days ago
Marketing Manager
Cedar Park, TX
Full-time
Onsite
Senior Level, Lead/Staff
8+ years expMIRA Safety is a leading marketing and distribution company specializing in personal protective equipment. They are seeking an experienced and strategic Marketing Manager to lead the development and execution of comprehensive marketing initiatives that drive brand growth, engagement, and revenue.
ManufacturingMilitaryPublic Safety
Responsibilities
Develop and execute marketing strategies aligned with MIRA Safety’s brand, vision, and growth objectives
Manage integrated marketing campaigns from concept through execution and performance analysis
Oversee content creation for the website, blog, social media, and other digital platforms
Lead SEO initiatives to improve search engine rankings, organic traffic, and conversions
Manage digital acquisition channels including lead generation, social media, paid advertising, and email marketing
Create, review, and approve marketing copy and collateral for digital and print use
Build and maintain partnerships, affiliate programs, and industry relationships
Monitor consumer behavior and adjust strategies to optimize campaign effectiveness
Track, analyze, and report marketing KPIs, ROI, and campaign performance
Present marketing strategies and performance insights to leadership and stakeholders
Mentor and manage marketing team members and contractors, fostering creativity and accountability
Perform other duties as assigned
Qualification
Required
Bachelor's degree in Marketing, Journalism, or a related field (or equivalent experience)
8+ years of marketing experience, including at least 5 years in a managerial or leadership role
Proven success in SEO strategy and digital marketing campaign execution
Strong experience with content development, social media, and marketing analytics
Strategic marketing leadership with strong creative execution
Advanced SEO expertise and familiarity with tools such as Google Analytics, SEMrush, and Ahrefs
Excellent writing, editing, and storytelling skills
Strong leadership, coaching, and team management abilities
Data-driven mindset with robust analytical and reporting skills
Proficiency in digital advertising platforms and email marketing tools
Strong project management and multitasking abilities in a fast-paced environment
Preferred
Experience in the tactical gear industry or tactical community
Familiarity with CBRN-related markets
Military or law enforcement background (DD-214 or statement of service required if applicable)
Experience working within the Entrepreneurial Operating System (EOS)
Benefits
Comprehensive health, dental, and vision insurance, with 75% of individual coverage paid by MIRA Safety
Optional life, hospital, critical illness, and accident insurance
Generous paid time off (PTO) and sick leave
9 paid holidays to rest and recharge
Onsite gym and private soundproof pods for focus or relaxation
Sauna, ice plunge, and red light therapy for total wellness
Game room with pool and darts to connect and unwind
Fully stocked modern break room with snacks
Free organic eggs from our on-site chicken farm—yes, really!
Company
MIRA Safety
MIRA Safety is a maker of gas masks and personal protection equipment for the military, law enforcement, and civil defense.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Roman Zrazhevskiy
Founder & CEO
Recent News
2025-05-08
2025-05-02
Company data provided by crunchbase