Caesars Entertainment · 1 day ago
Marketing Events Yield Manager
Las Vegas, NV
Full-time
Onsite
Mid Level
4+ years expCaesars Entertainment is the largest casino-entertainment company in the U.S., seeking a data-driven Marketing Events Yield Manager. This role is responsible for optimizing yield, pacing, and inventory for casino marketing events in the Las Vegas region, ensuring profitability and effective communication with stakeholders.
Food and Beverage
Responsibilities
Own event yield and inventory by allocating, holding, and releasing inventory for all Las Vegas marketing offers—including events, seats, and offers—to maximize profit and guest value
Monitor and report offer and event pacing against targets across email and direct mail drops, adjusting strategies and criteria as data evolves and as directed by the VP of Marketing
Produce weekly demand and attendance forecasts along with pacing reports, continuously improving forecast accuracy while providing actionable recommendations
Consistently monitor demand using reports, dashboards, and competitor insights to ensure events and offers align with the reinvestment strategy set by the VP of Marketing and with Casino Marketing leadership goals
Align offer pacing with email and direct mail calendars, tracking cadence against plan and adjusting for demand shifts as needed
Lead weekly, bi-monthly, and monthly meetings with partners to ensure flawless execution and clarity on actionable items
Track all actionable items and assigned tasks to ensure workflows progress on schedule and meet deadlines
Standardize SOPs for pacing checks, inventory releases, and escalation paths to create consistency and efficiency
Partner with analytics to automate dashboards and data pipelines, reducing manual effort and minimizing errors
Research and implement new offer pacing processes and build automated reporting where possible to improve efficiency
Keep leadership informed of conflicts, decisions, and risks while maintaining clear visualizations and commentary that enable fast decision-making
Anticipate market demand shifts, pivot strategies quickly, and communicate changes to stakeholders in a timely manner
Develop and maintain strong relationships with leaders, partners, counterparts, and team members across the organization
Share and absorb best practices across the Caesars portfolio of marketing teams to drive continuous improvement
Champion a culture of honesty, integrity, and responsible corporate behavior within the organization
Lead with positivity, fostering teamwork, employee morale, and motivation through open communication
Qualification
Required
Four years' previous Marketing or Revenue Management experience within the Casino industry
Bachelor's degree in Marketing, Business, Revenue Management, Hospitality or equivalent work experience in a related field
Strong analytical and project management skills; ability to prioritize and meet deadlines
Excellent interpersonal, communication, team building and problem solving skills are required
Advanced proficiency in Microsoft Excel; experience with BI tools and marketing platforms preferred
Strong attention to detail
Ability to make sound decisions
Demonstrated ability to multi-task and prioritize activities
Must possess a friendly attitude and enjoy interacting with internal and external customers
Must be flexible to work long hours when necessary
Willingness to work hard to learn from top marketers
Must present a well-groomed appearance that is business appropriate
Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business
Minimum 21 years of age
Preferred
Marketing, Revenue Management, Analytics or Casino Marketing experience preferred
Knowledge of casino marketing, event inventory, or revenue management is a plus
Advanced proficiency in Microsoft Excel; experience with BI tools and marketing platforms preferred
Company
Caesars Entertainment
Caesars Entertainment, Inc. is the largest casino-entertainment Company in the U.S.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Martin Logan
Chief Product and Technology Officer (CPO CTO)
Kenneth Fuchs
COO and Head of Sports
Recent News
ReviewJournal
2025-10-06
2025-10-03
2025-10-03
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