Mindlance · 2 months ago
Developer Marketing Manager
San Diego, CA
Full-time
Onsite
Senior Level
$133K/yr - $167K/yr
5+ years expMindlance is seeking an experienced Marketing Manager for their Developer Marketing team, focused on building B2B digital marketing initiatives. The role involves designing and executing marketing strategies targeting developers to promote Client technologies and tools.
Human Resources
Responsibilities
Drive digital marketing and GTM strategy and execution that results in actionable insights and meets business objectives
Grow the Client developer audience, working cross-functionally to deliver marketing initiatives grounded in the developer journey framework, user insights, business goals, and market dynamics
Plan and support launch of new Client and Snapdragon products and solutions including developer audience messaging, content marketing, and digital tactics to scale adoption
Collaborate with cross-functional and broader marketing teams to develop effective messaging and GTM strategies
Balance creative and analytic thinking, putting forth best-in-class execution within a measurable and data-driven framework
Develop, track, and report on KPI performance to stakeholders and Client leadership team to drive data-informed decisions
Continuously optimize digital campaigns based on performance data and industry trends
Team leadership and people management skills
Qualification
Required
5+ years of digital marketing, product marketing, or strategy experience with content/software, edge or cloud technologies and a demonstrated interest in fast changing, leading technologies
3+ years of end-to-end B2B campaign ownership targeting the developer audience or technical decision maker audiences
2+ years of people-management experience
Ability to work in a cross-functional capacity within a fast-paced, changing environment across functions (e.g., creative teams, legal, marketing, partnerships, BU)
Familiarity with Adobe AEM, Workfront, Figma, Marketo, Salesforce/CRM platforms
Strong written and communication skills
Preferred
Interest and understanding of on-device AI, embedded systems, and edge computing
Familiarity with Adobe AEM, Workfront, Figma, Marketo, Salesforce/CRM platforms
Experience with Martech tools: Qualtrics, Adobe analytics, SEO (e.g., BrightEdge), Search content marketing (SCM), webinar tools (e.g., ON24)
Content marketing
Advertising or media Agency / content vendor management
Company
Mindlance
Mindlance is a Staffing and Recruiting company which provides multi-vertical staffing services
1001-5000 employees
H1B Sponsorship
Mindlance has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (71)
2024 (53)
2023 (37)
2022 (72)
2021 (36)
2020 (40)
Funding
Current Stage
Late StageLeadership Team
R
Rajat Paul Dhall
Co-Founder & Managing Director
V
Vik Kalra
Co-Founder and Managing Director
Recent News
2025-11-19
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2025-05-17
2025-04-14
Company data provided by crunchbase