Lyons Magnus · 1 week ago
Marketing Manager
Lyons Magnus is an international food and beverage manufacturer headquartered in Fresno, California, leading the food industry with creativity and innovation. The Marketing Manager role involves developing, coordinating, and implementing the company’s strategic marketing plan while collaborating with various teams to execute marketing strategies that align with company goals.
Food and BeverageManufacturing
Responsibilities
Collaborate with senior management to develop and execute marketing strategies that align with the Company’s goals and objectives
Manage point of sale materials and custom marketing materials including presentations, brochures, and product sheets
Collaborate with sales team for strategic customer meetings/projects
Plan and oversee the implementation of marketing campaigns across various channels (digital, print, social media, etc.)
Use data-driven insights to make informed decisions and optimize future marketing strategies
Monitor perception and position of Lyons brand and product portfolio
Manage the development and design process of product labels
Prepare and present regular reports on marketing results and effectiveness to senior management
Provide design direction and collaborate with graphic designer throughout the entire creative process
Stay current with industry trends, consumer insights, and competitor activity
Support sales team with food shows, conferences, and ad hoc needs as necessary
Collaborate with cross-functional teams, including Sales, Commercial Operations, Research and Development, and Regulatory
Qualification
Required
Bachelor's degree from an accredited university, preferably in Marketing or Business Administration
Minimum of five (5) years of marketing experience
A proven track record of project management, exceptional organization, and time management
Strong communication skills, both written and verbal
Demonstrated ability to work with cross-functional teams
Strong writing skills exercising judgment in content, format, and grammar
Proficient in programs including Microsoft Word, Excel, PowerPoint, and Outlook and eager to learn others, including SharePoint, Canva, Salesforce, PowerBI
Skilled at using various resources to recognize and summarize consumer trends
Demonstrated passion to 'Get It Done' to delight our customers, consumers, and communities
Accomplished collaborator with colleagues in a positive and constructive manner to maintain a professional relationship. Demonstrates courtesy, discretion, friendliness, diplomacy, and overall 'One Team' mentality
Preferred
Experience in food and beverage manufacturing or food service
Benefits
Health
Dental Insurance
Life Insurance
Long Term Disability
Sec. 125
401(k) plan
And more
Company
Lyons Magnus
Lyons Magnus develops and markets quality products with innovative packaging to meet the needs of Foodservice, and International customers.
Funding
Current Stage
Late StageTotal Funding
unknown2017-01-01Private Equity
Recent News
The Business Journal
2025-08-14
PR Newswire
2025-03-01
Company data provided by crunchbase