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EAB · 3 hours ago

Manager, Product Marketing (Corporate B2B)

Washington, DC

Full-time

Hybrid

Entry, Mid Level

$44K/yr - $65K/yr

2+ years exp

EAB is dedicated to making education smarter and communities stronger, partnering with over 2,800 institutions to drive transformative change. They are seeking a Product Marketing Manager to develop and execute go-to-market strategies for talent solution products, creating compelling marketing materials that articulate product value and generate demand.

Higher Education

No H1B

Responsibilities

Content development – Conceptualize and craft compelling marketing materials—including blogs, infographics, webinars, guides, and case studies—tailored for multiple channels such as email, web copy, conferences, and presentation decks

Visual design and collateral creation – Translate ideas and messaging into visually compelling marketing and sales assets. Create or refine solution one-pagers, presentation decks, and product collateral using tools like PowerPoint or Canva. Maintain brand consistency while finding creative ways to simplify complex ideas through design

Sales enablement - Partner with sales teams to develop materials that support the buyer journey, such as training decks, FAQs, one-pagers, and case studies. Ensure assets are easy to use, visually polished, and aligned to product messaging

Product messaging and positioning - Contribute to defining product positioning, value propositions, and audience-specific narratives that differentiate Seramount in the market

In-person and virtual executive roundtables – Support both virtual and in-person events, from organizing logistics and collateral to preparing speaker materials and post-event follow-up

Stakeholder management - Work closely with cross-functional partners across marketing, sales, and product to align messaging, share insights, and maintain consistent brand voice

Qualification

B2B marketingContent marketingGraphic designPowerPointCanvaSales enablementCollaboration skillsProject managementAdaptability

Required

Bachelor's degree or equivalent experience

2-3+ years of B2B marketing experience, preferably in content marketing, product marketing, or graphic design

Strong writer with the ability to communicate complex ideas clearly across multiple formats

Demonstrated visual and design skills, with high proficiency in PowerPoint and Canva

Experience developing sales enablement tools in partnership with commercial teams

Strong collaboration skills and receptivity to feedback from internal stakeholders

Ability to ideate, strategize, and take ownership/manage projects from beginning to end

Adaptability in a fast-paced, lean environment with a passion for innovation

Ability to travel to industry conferences/work related events (about 4 times a year)

Commitment to embracing a continual learning environment and contributing to a dynamic and welcoming culture of fairness, authenticity, and belonging in support of EAB's mission, values, and aspiration

Benefits

Medical, dental, and vision insurance plans; dependents and domestic partners eligible

20+ days of PTO annually, in addition to paid firm and floating holidays

Daytime leave policy for community service and flextime for fitness activities (up to 10 hours per month each)

401(k) retirement savings plan with annual discretionary company matching contribution

Health savings account, healthcare and dependent care flexible spending account, and pre-tax commuter plans

Employee assistance program with counseling services and resources available to all employees and immediate family

Wellness programs including gym discounts, incentives to promote healthy living, and family access to the leading app for sleep, meditation, and relaxation

Fertility treatment coverage and adoption or surrogacy assistance

Paid parental leave with phase back to work program for birthing and non-birthing parents

Access to milk shipping service to support nursing employees during business travel

Discounted pet health insurance coverage for dog and cat family members

Company-provided life, AD&D, and disability insurance

Financial wellness resources and membership in a robust employee discount program

Access to employee resource groups, merit-based advancement, and dynamic professional growth opportunities