Apply on Employer Site

GE HealthCare · 2 days ago

Senior Marketing Manager – Education, Experience & Enablement (Remote)

United States

Full-time

Remote

Senior Level, Lead/Staff

$146K/yr - $218K/yr

8+ years exp

GE HealthCare is seeking a Senior Marketing Manager to lead initiatives that enhance customer experience and deliver impactful education programs. This role focuses on developing education programs for key stakeholders and creating strategies to improve the end-to-end experience for imaging centers.

AppsHealth CareHealth DiagnosticsHome ImprovementHome RenovationInternetMedical

Growth Opportunities

No H1B

Responsibilities

Design and deliver educational content for healthcare professionals, including readers, technologists, and administrators

Maintain and enhance existing education initiatives for consistency and scalability

Develop strategies to improve onboarding and engagement for imaging sites

Partner with cross-functional teams to identify pain points and implement solutions that elevate customer satisfaction

Collaborate with Insights & Market Research team to interpret market research data

Translate findings into actionable strategies for education, onboarding and experience programs

Lead think tanks and advisory boards to gather qualitative insights to inform strategic actions

Support initiatives that help imaging sites adopt advanced cardiac imaging solutions through tailored education and experience programs

Ensure operational readiness and smooth implementation in collaboration with internal teams

Plan and execute conference participation, including booth experience, educational sessions, and messaging alignment

Coordinate presentations to reinforce brand positioning

Build and maintain relationships with professional societies and certification bodies to support educational and accreditation programs

Ensure compliance with industry standards and guidelines

Qualification

MarketingEducation program developmentCustomer experience strategyStakeholder managementData-driven approachStrategic thinkingCross-functional leadershipProject management

Required

Bachelor's degree in Science, Marketing, Business, or related field; MBA preferred

8+ years of pharmaceutical or medical diagnostics marketing experience, including product launch, strategy and lifecycle management

Strong background in education program development, customer experience strategy, and insights application

Experience supporting diagnostic or radiopharmaceutical adoption or conversion initiatives in healthcare

Excellent communication and stakeholder management skills

Preferred

Cardiology, Nuclear Medicine, Nuclear Cardiology experience preferred

Benefits

Medical

Dental

Vision

Paid time off

A 401(k) plan with employee and company contribution opportunities

Life

Disability

Accident insurance

Tuition reimbursement

Company

GE HealthCare

Glassdoor4.2

GE Healthcare provides a wide range of medical technologies and services to healthcare providers and researchers. It is a sub-organization of General Electric.

Founded in 1892

Chicago, Illinois, USA

10001+ employees