Performance Media Planner - Paid Search + Paid Social jobs in United States
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Collective Measures | Media & Analytics · 1 day ago

Performance Media Planner - Paid Search + Paid Social

Collective Measures is a media and analytics agency seeking a Performance Media Planner to join their growing team. The role involves overseeing and optimizing paid social and paid search advertising campaigns, developing strategies, and analyzing performance across various platforms.

AdvertisingMarketingSEO

Responsibilities

Day-to-day oversight and execution of media across multiple paid search and paid social platforms including but not limited to: Google, Bing, YouTube, Facebook/Instagram, Pinterest, LinkedIn, and Twitter
Lead day-to-day management and optimization of campaigns to meet and exceed goals
Campaign planning, forecasting, and budgeting
Recommending testing strategies and optimizations to drive performance
Campaign bid management strategy and oversight
Campaign data analysis, reporting, and insights
Summarize and communicate the status of all campaigns with appropriate internal and external contacts
Keyword research, ad copy creation, and audience development
Industry research on search and social trends with occasionally being tasked to write a POV, blog post, or case study

Qualification

Paid search marketingPaid social marketingGoogle AnalyticsMicrosoft ExcelBid managementAnalytical skillsCommunication skillsOrganizational skillsTeamworkSelf-starter

Required

1+ years of paid social or paid search marketing experience
Proficiency within at least one of the following paid channels: Google, Bing, Facebook/Instagram, Pinterest, or Amazon
Strong analytical skills and attention to detail
Results driven with a proven track record of driving performance
Excellent written and verbal communication skills
Ability to work independently as well as with a team
Outstanding organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines
Self-starter approach to work, a positive attitude, and a drive to consistently meet and exceed objectives and take on more responsibility
Strong experience with Microsoft Excel

Preferred

Bid management experience such as Marin or Skai
Experience with Tableau of other data visualization platforms
Feed management platforms: Feedonomics and Google Merchant Center
Retail and e-commerce experience
Proficiency within Google Analytics and/or Adobe
Previous agency experience

Benefits

Participation in the Employee Stock Ownership Plan
Comprehensive health insurance plan options, including 100% paid plan
Employee dental, life and disability coverage, 100% paid
Participation in 401(K) Plan with generous employer match
Generous paid parental leave
Generous PTO policy, including 11 paid holidays per year
Employee wellness stipend + home office stipend
Commuter stipend (for hybrid employees)

Company

Collective Measures | Media & Analytics

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Collective Measures is an employee-owned media agency specializing in full-funnel connections strategy and advanced analytics.

Funding

Current Stage
Growth Stage

Leadership Team

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Rachael Marret
Chief Executive Officer
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Company data provided by crunchbase