Bully Pulpit International · 6 days ago
Associate Director, Media Investment & Partnerships
Washington, District of Columbia, United States
Full-time
Onsite
Senior Level, Lead/Staff, Director/Executive
$100K/yr - $115K/yrBully Pulpit International is an outcomes agency made up of strategists, data scientists, and artists. This role will be the strategic leader responsible for overseeing BPI’s multi-hundred-million-dollar media investment strategy, focused on maximizing agency-wide value and performance across all top-tier platform and publisher partners.
AdvertisingConsultingMarketing
Responsibilities
Develop and implement the agency-wide media investment strategy, focused on securing and leveraging maximum value, efficiencies, and "first-look" access from top-tier media partners
Lead the negotiation, execution, and ongoing management of annual Joint Business Plans (JBPs), deals, and investment agreements with media platforms and publishers
Establish and track agency-level key performance indicators (KPIs) for media value and partnership ROI, ensuring BPI meets investment thresholds and unlocks tiered benefits
Identify and secure agency-wide access to platform alphas, betas, and emerging media placements, ensuring BPI maintains a competitive edge and delivers "first-to-market" opportunities for our clients
Establish BPI’s formal point of view on joint partnerships and industry shifts, translating complex market changes (e.g., identity solutions, AI integration) into actionable guidance for internal teams in partnership with Planning, Buying, and Marketing Analytics leads
Co-manage and coordinate the internal distribution of non-financial partnership benefits, such as proprietary research, training, and event access, to maximize value across all teams
Serve as the main point of contact for top media partners, providing quarterly updates to agency leadership and collaborating with paid media leadership to align on client spend projections
Serve as the primary point person for managing and overseeing the media partner NDA process, working in close coordination with the Legal & Contracts teams to ensure timely execution
Provide project-based support for reviewing and negotiating contract terms related to specific client media engagements, while defining and enforcing BPI’s standards for brand safety, ad fraud, and data privacy
Qualification
Required
Experience in developing and implementing media investment strategies
Proven track record in negotiating and managing Joint Business Plans (JBPs) and investment agreements with media platforms and publishers
Strong understanding of key performance indicators (KPIs) for media value and partnership ROI
Ability to identify and secure access to emerging media placements and innovations
Experience in translating complex market changes into actionable guidance
Strong collaboration skills to work with internal teams and external media partners
Experience in managing media partner relationships and providing updates to agency leadership
Knowledge of brand safety, ad fraud, and data privacy standards
Preferred
Experience working with major media platforms such as Meta, Google, and premium publishers like Disney and NBCU
Familiarity with AI integration and identity solutions in media
Experience in project management and contract negotiation
Company
Bully Pulpit International
We are an outcomes agency at the intersection of business, politics, and policy. We make change possible.
Founded in 2009
51-200 employees
H1B Sponsorship
Bully Pulpit International has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2022 (1)
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Broad Sky PartnersSvoboda Capital
2023-04-20Series Unknown
2016-09-15Series Unknown
Leadership Team
Cara McVie
Partner and CFO
Kim Axelrod
Partner & Chief Operating Officer
Recent News
Company data provided by crunchbase