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CUMULUS MEDIA · 6 days ago

Senior Account Executive

Pensacola, FL

Full-time

Onsite

Mid, Senior Level

1+ years exp

CUMULUS MEDIA is a prominent media company with multiple radio stations in Pensacola, Florida. They are seeking a Local Marketing Account Executive who will identify and develop new business opportunities while managing client relationships and delivering integrated advertising solutions.

Broadcast Media

Responsibilities

Able to identify client business needs by gaining a deep understanding of their goals, objectives, and processes as well as their external environment including key market and consumer trends to proactively develop customized advertising solutions to meet client objectives

Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events); negotiation and closing

Beyond our broadcast products, have strong familiarity and become full versed in selling both Cumulus’ station digital assets (e.g. streaming, stations website and social advertising) and digital audience extension products to deliver a complete marketing solution to advertisers

Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals, or other means to build and maintain a full pipeline of sales prospects

Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts, and competitive analysis

Stay abreast of the competitive landscape and emerging technologies to best position Cumulus in the marketplace

Think creatively and generate original ideas

Qualification

Media SalesLead generationMicrosoft OfficeCRM toolsSales metricsDigital savvyNetworkingBachelor's DegreeCommunication skillsPresentation skills

Required

Proficient in Microsoft Office suite, social networking platforms and CRM tools

Excellent communication skills

Experience developing new business relationships in an outside sales role

Excellent presenter to clients of sales opportunities and post-sale successes

Strong understanding of lead generation and ability to connect with viable prospects

Comprehension of sales metrics to fill a sales funnel and robust pipeline of residual business

Positive attitude with the willingness to get beyond comfort zone to grow professionally

High energy and passion for the job

Flexible and creative

Digitally savvy

1-3 years in Media Sales background required

Preferred

Bachelor's Degree in Business, Marketing or related field is preferred

Benefits

Medical, Dental & Vision Insurance coverage

401K with company match

Paid Vacation, Sick & Holiday time off

Parental leave time off benefits

Life insurance

Disability insurance

Wellness

Employee referral bonus program

Company

CUMULUS MEDIA

Glassdoor3.4

Cumulus Media is an audio-first media company delivering premium content to a quarter billion people every month — wherever and whenever they want it.

Founded in 1997

Atlanta, GA, US

1001-5000 employees