VP Product Management, DSP Strategy & Growth jobs in United States
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Pacvue ยท 3 hours ago

VP Product Management, DSP Strategy & Growth

Pacvue is the leading software suite for eCommerce advertising, sales, and intelligence. The Vice President of Product Management, DSP Strategy & Growth is responsible for defining product strategy and go-to-market execution for the DSP product, focusing on partnership cultivation and revenue expansion while leading overall product strategy and execution.

Digital MarketingE-CommerceEnterprise Software
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H1B Sponsor Likelynote

Responsibilities

Stay ahead of market dynamics, emerging technologies, and competitive trends
Ensure customer insights and market data directly inform roadmap and go-to-market priorities
Champion the voice of the customer across Product and GTM functions
Lead industry thought leadership through case studies, industry events, and customer meetings; engage in industry-related public speaking
Establish and execute partner strategy to attract new customers and deepen engagement with existing customers and partners
Shape and own the commercialization strategy for this new product launch and category creation, from concept through market success
Partner with Product, Engineering, and Marketing to translate strategy into scalable, profitable offerings
Establish clear plans for product-market fit, pricing, packaging, lifecycle management, and execution
Leverage deep product expertise to lead product strategy for growth, monetization, and portfolio expansion opportunities
Partner with Finance to model business cases, profitability, and ROI for the product
Oversee new product introductions, ensuring alignment across Product, Marketing, Sales, Enablement, and Customer Success
Build and own a DSP product commercialization playbook to ensure consistent narrative, positioning, and market introduction
Drive alignment between Product Management, Product Marketing, and GTM teams to optimize adoption, retention, and cross-sell opportunities
Lead revenue-focused product initiatives, including pricing experiments and usage-based monetization
Build and mentor a high-performing team of commercial- and growth-focused product leaders
Foster a culture of ownership, accountability, and cross-functional collaboration
Partner closely with the Executive Leadership Team (ELT) to align company strategy with product-led business outcomes
Establish and track key success metrics related to product performance, including product adoption, ARR contribution, gross margin, and customer satisfaction

Qualification

Product ManagementProduct StrategyAdTech experienceE-commerce experienceDSP knowledgeP&L managementRevenue growth leversAnalytical skillsProgrammatic media supplyExecutive communicationCross-functional collaboration

Required

10+ years of experience in Product Management or Product Strategy, with 5+ years in leadership roles within a technology organization; AdTech and/or e-commerce experience required, with a strong focus on DSPs
Deep experience across the full-funnel media and e-commerce ecosystem, with knowledge of key retailers such as Amazon and Walmart, as well as platforms such as The Trade Desk
Proven success leading product commercialization for software or platform products
Strong understanding of business models, P&L management, and revenue growth levers
Experience collaborating closely with Sales, Marketing, Enablement, and Finance leaders to drive business outcomes
Demonstrated success building and scaling cross-functional product teams that combine strategic insight with operational discipline
Excellent executive-level communication and storytelling skills, with the ability to align diverse stakeholders around strategic goals
Hands-on experience with programmatic media supply, including SSP partnerships, PMP deal negotiation, supply curation, and a strong understanding of auction mechanics, fees, and yield optimization
Strong analytical background; experience using data to make portfolio-level product and pricing decisions

Benefits

Unlimited Paid Time Off
Paid Holidays and Floating Holidays
Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
401k with Employer Match
Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
Paid Parental Leave

Company

Pacvue

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Pacvue is a commerce acceleration platform that turns insights into actionable recommendations and drives business growth.

H1B Sponsorship

Pacvue has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (2)
2023 (6)
2022 (3)

Funding

Current Stage
Late Stage
Total Funding
unknown
2021-10-26Acquired

Leadership Team

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Rahul Choraria
Chief Executive Officer
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Melissa Burdick
Co-founder & President
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Company data provided by crunchbase