The Clorox Company · 1 day ago
Brand Experience Leader Burt's Bees
Triangle Area
Full-time
Hybrid
Director/Executive
$128K/yr - $309K/yr
8+ years expThe Clorox Company is committed to growth for its people and brands. The Associate Director, Brand Experience will lead the creation of consumer-obsessed brand experiences and own the One Demand Planning process to integrate brand, shopper, and channel strategies.
ManufacturingMedical
Responsibilities
Develop and execute a content and creative strategy that leverages consumer insights, real-time data, and agile planning to deliver high-impact brand experiences across traditional, digital, and emerging media
Ensure engaging content for the right audience in the right channels, driving both short-term ROI and long-term brand growth
Inspire and lead internal teams and integrated agency partners to transform brand goals into breakthrough, consumer-first creative that delivers an engaging, frictionless experience across all touchpoints — both in and out of store
Lead the One Demand Planning (ODP) process for the business unit, ensuring seamless integration of brand, shopper, and channel strategies
Shape creative direction using data, culture, and brand equity principles to push for bold, differentiated ideas and oversee platform creative development and “big ideas” across the integrated agency team
Drive large-scale TV productions, agile social-native content, and creator partnerships to ensure relevance and cultural resonance
Leverage emerging technologies and AI tools to enable efficient, data-driven content creation and agile testing
Establish and refine data-driven feedback loops, continuously optimizing creative performance and impact in real time
Manage and optimize A&SP budgets, making strategic investment decisions that balance brand building and performance to maximize impact
Qualification
Required
8+ years of marketing or communications experience with demonstrated success leading integrated campaigns and creative strategy
Proven track record in building and executing omnichannel brand plans that deliver business growth
Experience managing agency partnerships and cross-functional teams to drive creative excellence
Demonstrated expertise in data-driven decision making, marketing performance analytics, and budget management
Experience leading transformation in marketing capability, process, or mindset
Comfort operating in a matrixed organization and managing multiple priorities in a fast-paced, dynamic environment
Consistently achieves business and brand objectives; delivers measurable impact through marketing investment
Translates insights, cultural understanding, and data into powerful brand ideas and long-term growth strategies
Anticipates future opportunities and positions the brand to capitalize on them
Pushes for bold ideas that challenge the status quo and differentiate the brand
Leverages new technologies, tools, and creative formats to engage consumers in new ways
Deeply understands consumer motivations and behaviors and translates them into actionable strategies
Brings an external lens, continuously scanning the market and culture to identify emerging opportunities
Strong understanding of marketing levers, ROI, and financial accountability
Makes data-informed decisions that balance short-term performance with long-term brand equity
Develops and inspires a high-performing team; builds talent and capability for the future
Builds partnerships across internal and external stakeholders to deliver integrated results
Values diversity and inclusion as drivers of creativity and performance
Benefits
Robust health plans
A market-leading 401(k) program with a company match
Flexible time off benefits (including half-day summer Fridays depending on location)
Inclusive fertility/adoption benefits
Company
The Clorox Company
The Clorox Company (NYSE: CLX) is a leading multinational manufacturer and marketer of consumer and professional products.
5001-10000 employees
H1B Sponsorship
The Clorox Company has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (19)
2024 (12)
2023 (15)
2022 (21)
2021 (19)
2020 (11)
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-01-13IPO
Leadership Team
Linda Rendle
Chief Executive Officer
Kirsten Marriner
Executive Vice President, Chief Administrative Officer
Recent News
2025-12-05
MarketScreener
2025-11-05
Company data provided by crunchbase