Intuit · 3 days ago
Staff Marketing Manager - Expert Network Brand & Community
Intuit is a global financial technology platform that empowers individuals and communities to prosper. They are seeking a highly skilled Staff Marketing Manager to enhance their Expert Network brand and community engagement through innovative storytelling and strategic marketing campaigns.
AccountingFinancial ServicesFinTechPaaSSoftware
Responsibilities
Lead Expert Storytelling & Expert Network Brand Campaigns
Develop and execute a strategy to strengthen our Expert Network brand internally and externally
Define the strategic narrative themes that will resonate with key audiences and then identify and create inspiring and authentic stories that will build the Expert Network brand and inspire advocates
Lead expert storytelling from strategy creation, creative brief development, overseeing asset production, agency management, and campaign management
Launch and executive produce the network’s flagship Podcast series, leveraging it as a strategic vehicle for thought leadership and expert retention
Develop a scalable content engine and framework for capturing 'magic moments' that can be localized across global expert sites
Film weekly “magic moment” stories with leaders and experts and track engagement
Establish and keep current brand playbooks, toolkits and measurements for expanding audiences that encourage consistent brand adoption and track the effectiveness of brand efforts
Leverage campaign performance and audience insights and behavior to determine winning messages, channels and themes for continuous optimization
Drive Expert Engagement & Build Community
Define the Community Roadmap and engagement architecture to foster a high-performance culture and peer-to-peer advocacy
Lead the governance and growth strategy for virtual communities, ensuring alignment with Intuit’s security and brand standards
Partner with local ambassadors on expert messaging and assist with Expert Network communications
Qualification
Required
8+ years of experience in Brand Marketing, Employee Engagement, or Integrated Communications, with a proven track record of managing complex, multi-touchpoint brand ecosystems
Degree: Bachelor's degree in Marketing, Communications, or a related field (MBA or Master's in a related field preferred)
Architectural Mindset: Experience building and scaling a 'Brand-from-within'—transforming internal culture into external brand equity. You've done more than run campaigns; you've built movements
Proven Influence: Demonstrated ability to navigate a highly matrixed, global organization. You are adept at gaining buy-in from executive stakeholders (VP level) and driving alignment across cross-functional teams (Product, HR, Legal, and Creative)
Excellent Storyteller: Exceptional ability to identify human-centric narratives and translate them into compelling content across diverse mediums (Video, Podcasts, Social, and Community platforms)
Creative Direction: Expert-level experience in creative brief development and agency management. You know how to push creative boundaries while maintaining brand integrity and strategic rigor
Editorial Vision: Experience launching and scaling content platforms (like podcasts or editorial hubs) from concept to execution, with a focus on long-term audience growth
Systemic Thinking: Ability to create scalable 'toolkits' and frameworks that empower local teams to execute globally without sacrificing brand quality
Data-Driven Decision Making: Strong analytical skills with the ability to translate community sentiment, engagement metrics, and brand health data into actionable strategic pivots
Advanced project management skills with the ability to lead multi-million dollar budgets and complex production timelines (PMP or similar experience is a plus, but the ability to drive results is the requirement)
Preferred
MBA or Master's in a related field preferred
Benefits
Cash bonus
Equity rewards
Benefits
Company
Intuit
Intuit provides financial software solutions to empower individuals and businesses.
H1B Sponsorship
Intuit has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (693)
2024 (550)
2023 (586)
2022 (842)
2021 (773)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$8.52BKey Investors
JP Morgan Chase
2025-01-31Post Ipo Debt· $4.5B
2023-09-12Post Ipo Debt· $4B
2011-01-19Post Ipo Equity· $6.7M
Recent News
2026-01-13
Company data provided by crunchbase