GoodWork Environmental Jobs · 1 day ago
Content Creator/Social Media Coordinator
Relay Education is a registered charity that leads education and training programs on renewable energy, climate science, and green jobs. They are seeking a talented Content Creator/Social Media Coordinator to produce high-quality social media content that engages audiences and expands their online impact.
Environmental Services
Responsibilities
Social Media Calendaring: Develop a monthly content calendar with posts that align with our brand and goals
Content Ideas and Creation: Come up with content ideas, research/write and design posts that are appropriate for Relay Education’s social media feeds that focus on environmental and energy topics (prior knowledge on these topics preferred)
Short-form Content Creation: Film and edit engaging reels and short videos for Facebook and Instagram that work for topics related to Relay’s work, the platform’s algorithms, and help to grow our social presence
Optimize social performance through engagement strategies
Provide input on the overall direction of the social media presence and how to improve
Help increase followers and engagement metrics to reach relevant audiences (metrics/goals will be set together as part of contract)
Performance Tracking: Monitor post and ad performance, reporting on key metrics to continuously refine our strategy
Make suggestions/recommendations for paid ad content to help reach new audiences for marketing our school programs and other audiences
Qualification
Required
Proven experience in social media content creation, particularly on Instagram and Facebook
Strong understanding and ability of how to maximize trends, play to the algorithms and create posts that align with Relay's brand/mission
Strong video and reel production skills
Experience creating content about environmental topics (renewable energy, energy conservation, green careers, sustainability)
Creative and proactive, with an ability to work independently while aligning with our mission
Preferred
Knowledge of running paid ads on Meta is beneficial
Prefer someone with understanding of environment/climate topics and policies in Canada
Company
GoodWork Environmental Jobs
GoodWork is Canada's largest community of environmental changemakers, sustainability professionals, job seekers and volunteers, since 2001.
Funding
Current Stage
Early StageCompany data provided by crunchbase