Creative Strategist jobs in United States
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Feel Goods · 6 hours ago

Creative Strategist

positionLA Metro Area
timeContract
remoteOnsite
seniorityMid Level
date3+ years exp

Feel Goods is a next-gen wellness brand focused on delivering great-tasting products for real health goals. They are seeking a Creative Strategist to enhance their content engine, oversee performance creative strategy, and collaborate with founders to innovate and scale their marketing efforts.

Health Wellness & Fitness

Responsibilities

End-to-end performance creative strategy on Meta/IG, with the primary goal of scaling media spend while maintaining a healthy CAC
Lead content strategy and success with our internal team (video editors, designers, etc.) as well as external partners/agencies
Architect & manage a high-volume content system that allows us to produce performance-driven content at scale
Ensure all creative aligns with our brand positioning, speak to our target customer personas, and convey our products' key value propositions
Script new concepts, hooks, and angles by analyzing performance data, trends, and what's working in the algorithm
Translate creative metrics & data into clear, actionable insights for the team to use

Qualification

Creative strategyPerformance creativeContent strategyCopywritingData analysisHealth & wellness experienceIndependenceStart-up experienceCommunication skills

Required

3+ years in creative strategy or performance creative roles
Proven experience creating content that has gotten 50K+ media spend (per ad)
Strong creative judgment and taste - you know what good creatives look and feel like before the data confirms it
Have built and operated a high-volume paid creative system
Excellent copywriting skills with deep intuition for direct-response
Highly independent and relentless about content, but also able to communicate with other stakeholders to drive results
Thrives in start-up environments and scrappy

Preferred

Experience with health & wellness brands is strongly preferred

Company

Feel Goods

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Feel Goods is a consumer wellness brand that crafts essential elements for an uplifted state of being.
dateFounded in 2020
location
Los Angeles, California, USA
people-size2-10 employees
web-link
https://www.feelgoods.co/

Funding

Current Stage
Early Stage
Total Funding
$4.88M
Key Investors
Cutting Horse VC
2025-08-29Seed· $4.88M

Leadership Team

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Dustin Pourbaba
Chief Executive Officer
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Company data provided by crunchbase