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L'Oréal · 6 days ago

Assistant Community Manager (PPD)

New York, NY

Full-time

Hybrid

Entry Level

$81K/yr - $114K/yr

1+ years exp

L'Oréal is a leading beauty company, and they are seeking an Assistant Manager for Social and Content to support and manage the Brand’s social platform activities. This role involves developing social media strategies, managing content calendars, and analyzing performance to maximize engagement across all channels.

BeautyConsumer GoodsCosmetics

H1B Sponsor Likely

Responsibilities

Contribute to organic social media strategy across key platforms (Instagram, TikTok, YouTube), including narrative, content sourcing (UGC), and copywriting

Manage social media content calendars, ensuring seamless cross-functional team alignment

Keep brand social media guidelines up to date

Monitor and adapt to platform algorithm changes, feature updates, and best practices

Identify and test emerging platform opportunities

Integrate influencer content into the social media strategy

Proactively engage with brand-relevant cultural moments and topics daily

Analyze organic content performance to extract data-driven insights, optimizing paid media strategies and ROI using Rival IQ and Dash Social

Collaborate with country teams for global relevance and local resonance

Partner with top markets to highlight online retailer opportunities on global channels

Utilize Sprinklr for managing conversation routing rules and customer care across markets

Qualification

Social Media StrategyContent ManagementData AnalysisPlatform ProficiencyProject ManagementPassion for HaircareConsumer InsightsCollaborative LeadershipInterpersonal SkillsOrganization Skills

Required

1-3 years of related business experience

Experience in Social, Content, Communications, or Marketing is highly desired (includes digital experience) and copy or any blog writing experience

In depth knowledge of the ability to understand and create appeal for various consumer targets

Social media insights

Global initiatives and content needs

Consumer point of view & insights/feedback

Mac Proficiency

Passion for haircare, social and creation

Collaborative leadership skills

Project Management Skills

Quantitative data analysis skills

Prioritization & Organization Skills

Strong Interpersonal Skills (written and oral)

Demonstrated L'Oréal Competencies: Leadership, Entrepreneurial Management, Achiever, and Innovator

Strong appreciation for our business / sensitivity to métier

Must be professional and energetic with a positive attitude

Platform Proficiency: RivalIQ, Sprinklr, Dash Social, Talkwalker, and Canva

Preferred

Intense Passion and Curiosity Around Makeup and Beauty

Consumer habits, language, & engagement methodologies

Content Production

Social platforms (Instagram, TikTok) and best practices; ability to interpret social media insights

Benefits

Medical

Dental

Vision

401K

Pension Plan

Flexible Time Off

Paid Company Holidays

Paid Vacation

Vacation Buy Program

Volunteer Time

Summer Fridays & More!

VIP Access to L’Oréal’s Internal Shop for Discounted Products

Monthly Mobile Allowance

Unlimited Access to E-learnings

Lunch & Learn Sessions

Mentorship Programs

Employee Resource Groups

Access to Mental Health & Wellness Programs

Company

L'Oréal

Glassdoor4.0

No.1 Beauty Group Worldwide. No.1 most innovative company in Europe (Fortune's ranking).

Founded in 1995

Petaling Jaya, Selangor, MYS

10001+ employees

https://www.loreal.com/en/malaysia/

H1B Sponsorship

L'Oréal has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (2)

2024 (1)

2023 (6)

2022 (1)

2021 (3)

2020 (2)