L'Oréal · 5 hours ago
Assistant Manager, Social & Content, Professional Products Brands (Redken, Matrix, Pulp Riot, Biolage, Pureology, Mizani), DMI
New York, NY
Full-time
Hybrid
Entry, Mid Level
$81K/yr - $114K/yr
1+ years expL'Oréal is a leading beauty company, and they are seeking an Assistant Manager for Social and Content to support and manage the brand's social platform activity and content strategies. The role involves analyzing performance, maximizing engagement, and collaborating with cross-functional teams to enhance brand presence across social media channels.
BeautyConsumer GoodsCosmetics
Responsibilities
Contribute to organic social media strategy across key platforms (Instagram, TikTok, YouTube), including narrative, content sourcing (UGC), and copywriting
Manage social media content calendars, ensuring seamless cross-functional team alignment
Keep brand social media guidelines up to date
Monitor and adapt to platform algorithm changes, feature updates, and best practices
Identify and test emerging platform opportunities
Integrate influencer content into the social media strategy
Proactively engage with brand-relevant cultural moments and topics daily
Analyze organic content performance to extract data-driven insights, optimizing paid media strategies and ROI using Rival IQ and Dash Social
Collaborate with country teams for global relevance and local resonance
Partner with top markets to highlight online retailer opportunities on global channels
Utilize Sprinklr for managing conversation routing rules and customer care across markets
Qualification
Required
1-3 years of related business experience
Experience in Social, Content, Communications, or Marketing is highly desired (includes digital experience) and copy or any blog writing experience
In depth knowledge of the ability to understand and create appeal for various consumer targets
Social media insights
Global initiatives and content needs
Consumer point of view & insights/feedback
Mac Proficiency
Passion for haircare, social and creation
Collaborative leadership skills
Project Management Skills
Quantitative data analysis skills
Prioritization & Organization Skills
Strong Interpersonal Skills (written and oral)
Demonstrated L'Oréal Competencies: Leadership, Entrepreneurial Management, Achiever, and Innovator
Strong appreciation for our business / sensitivity to métier
Must be professional and energetic with a positive attitude
Platform Proficiency: RivalIQ, Sprinklr, Dash Social, Talkwalker, and Canva
Benefits
Medical
Dental
Vision
401K
Pension Plan
Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
VIP Access to L’Oréal’s Internal Shop for Discounted Products
Monthly Mobile Allowance
Unlimited Access to E-learnings
Lunch & Learn Sessions
Mentorship Programs
Employee Resource Groups (Think Tanks and Innovation Squads)
Access to Mental Health & Wellness Programs
Company
L'Oréal
No.1 Beauty Group Worldwide. No.1 most innovative company in Europe (Fortune's ranking).
10001+ employees
H1B Sponsorship
L'Oréal has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (1)
2023 (6)
2022 (1)
2021 (3)
2020 (2)
Funding
Current Stage
Late StageLeadership Team
David Greenberg
CEO L’Oréal USA and President, North America Zone
Haley Cohen
Chief of Staff to the CEO of L’Oréal USA
Recent News
2025-11-14
2025-11-03
caixinglobal.com
2025-11-01
Company data provided by crunchbase