Animal Protective Association of Missouri · 6 days ago
Communications Manager
St Louis, MO
Full-time
Onsite
Mid Level
4+ years expThe Animal Protective Association of Missouri (APA) is a leader in animal welfare dedicated to bringing people and pets together. The Communications Manager will be responsible for developing and executing storytelling strategies that engage donors and enhance community involvement, while ensuring consistent messaging across various platforms.
Non ProfitPetVeterinary
Responsibilities
Lead the development of APA’s storytelling strategy in support of annual, major, and capital fundraising efforts
Translate complex programs, outcomes, and community impact into emotionally compelling, donor-centric narratives
Collaborate with Development to create segmented donor communications that deepen relationships and demonstrate impact
Build and manage a robust pipeline of stories featuring adopters, donors, volunteers, veterinary teams, foster families, and community partners
Ensure consistent voice, tone, and messaging across all development communications
Produce high-quality content across platforms, including: Campaign landing pages and donation appeals, Email fundraising and engagement campaigns, including multiple give days, Annual reports, impact reports, and donor stewardship pieces, Case statements, project briefs, and board-facing materials, Social media storytelling in partnership with marketing staff, Partner with designers, photographers, and videographers to bring stories to life visually
Collaborate with leadership to develop and distribute press releases, as needed
Serve as a steward of APA’s brand, ensuring consistency and quality across all donor-facing communications
Support message alignment across campuses, programs, and community initiatives
Contribute to the evolution of APA’s voice as the organization grows and expands its regional and national presence
Work closely with Development, Programs, Operations, Community Services, and Executive Leadership to surface stories, data, and impact
Support campaign planning and integrated communications for events, appeals, and key announcements
Build systems for story collection, approvals, asset management, and content calendars
Track performance of development communications (email, campaigns, donor response, engagement metrics)
Use data and audience insights to refine storytelling strategies over time
Stay current on nonprofit storytelling, donor engagement, and digital communication trends
Qualification
Required
Bachelor's degree in Communications, Journalism, Marketing, Nonprofit Management, or related field (or equivalent experience)
4–7 years of professional experience in communications, storytelling, or content strategy—preferably in a nonprofit or mission-driven organization
Demonstrated success creating donor-focused communications that support fundraising growth
Exceptional writing and editing skills, with the ability to adapt tone for multiple audiences
Strong project management skills with the ability to manage multiple deadlines in a fast-paced environment
Deep commitment to APA's mission, values, and community impact
Preferred
Experience supporting major gifts, capital campaigns, or comprehensive fundraising programs
Comfort working with CRM platforms, email marketing systems, and analytics tools
Experience collaborating with designers and creative vendors
Knowledge of animal welfare, human services, or community-based nonprofits
Company
Animal Protective Association of Missouri
Animal Protective Association of Missouri connects pets and people, offering adoption, wellness services, education, and community programs.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase