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Huntington Insurance · 21 hours ago

Consumer Insurance Sales Enablement & Marketing Program Manager

Charlotte, NC

Full-time

Hybrid

Mid, Senior Level

$70K/yr - $140K/yr

7+ years exp

Huntington Insurance is seeking a Consumer Insurance Sales Enablement & Marketing Program Manager to develop and execute marketing and sales enablement strategies. The role involves leading cross data analytic driven initiatives and coordinating with various teams to support sales and marketing efforts in the insurance sector.

Auto InsuranceFinancial ServicesInsurance

Responsibilities

Owns the corporate marketing relationship for HII. Leads the development and execution of marketing strategy including acting as liaison for marketing to oversee execution of initiatives such as business case initiatives, branding (HII), .com redesign, direct mail, life insurance campaigns, sales sheets, brochures, branch take-ones, and social media/campaign/pilots

Leads implementation of new segment-wide sales support initiatives and strategies to drive improved results

Plans, develops, and delivers sales tools and content as needed to support execution

Coordinates and oversees educational events and seminars for HII customers and prospects

Supports Insurance with development and maintenance of RFP templates and enrollment guides

Conducts feedback forums or focus groups and takes action as needed from what is discovered. Measures and reports program effectiveness and colleague experience through surveys and other tools

Performs other duties as assigned

Qualification

Marketing strategySales enablementProject managementAnalytical skillsContinuous improvementTrainingPresentingCommunication skillsOrganizational skillsProblem-solving skillsCritical thinking