Good Clean Love · 1 week ago
Senior Brand Designer
United States
Full-time
Remote
Mid, Senior Level
$95K/yr - $120K/yr
7+ years expGood Clean Love is entering a transformative era, seeking a Senior Brand Designer to elevate their brand identity and positioning. The role focuses on maintaining design excellence and brand stewardship while collaborating with various teams to execute high-quality marketing assets.
Health CarePersonal HealthWellness
Responsibilities
Act as an informed design expert and trusted partner to the Sr. Marketing Director to steward the brand’s visual evolution and maintain long-term equity
Exhibit outstanding creative judgment, consistently raising the bar and pushing work to be more emotionally resonant and culturally relevant
Use data and insights to optimize creative assets, balancing immediate performance needs with high-level brand storytelling
Identify and experiment with new formats, storytelling techniques, and AI-powered workflows. Foster AI adoption within the team to improve speed, scalability, and creative innovation
Stay ahead of industry shifts in brand design and CPG to ensure Good Clean Love remains a category leader
Create high-fidelity assets across all touchpoints, including digital graphics (web, social, CRM), motion graphics, video content, CPG packaging, and traditional print
Partner closely with the Sr. Director of Marketing, E-commerce Manager, Social Manager, and Copywriter to bring holistic campaigns to life
Act as the primary design point of contact for external creative, social media, and e-commerce agencies; provide creative direction, feedback, and asset oversight to ensure all agency-produced work meets our new brand standards
Interpret marketing briefs, ask clarifying questions, and manage project logistics including concept, bandwidth, and deadlines
Manage and direct two freelancers specialized in packaging design and social asset design to ensure brand alignment
Produce and edit photography and videography for social and web, ensuring a high-quality library of assets for both organic and paid marketing
Apply graphic and content updates to the website, Amazon, and retail partner channels
Qualification
Required
7+ years of professional design experience, ideally within the CPG or wellness space
A robust portfolio showcasing both brand-building work (identity systems, narrative storytelling) and growth-focused design (A/B testing, paid social, lifecycle marketing)
Professional proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), motion graphics, and video editing software
Demonstrated experience integrating AI tools into the creative process for enhanced workflow and innovation
Proven ability to articulate and defend strategic design decisions to senior stakeholders and executive staff
Strong expertise in Brand Strategy, Branding, and Brand Management to develop and execute cohesive, impactful brand identities
Familiarity with market trends, visual design software, and industry best practices, coupled with a creative and innovative mindset
Deep understanding of typography, brand systems, and marketing fundamentals
Bachelor's or Master's degree in Graphic Design or a related field
Benefits
Equity: This role is eligible for equity in Good Clean Love.
Company
Good Clean Love
Good Clean Love specializes in the production of natural and non-toxic sexual wellness solutions.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$18.84M2022-07-07Series Unknown· $18.19M
2022-01-04Convertible Note· $0.25M
2014-10-14Debt Financing· $0.4M
Leadership Team
Wendy Strgar
Founder/ Chief Innovation Officer
Recent News
2025-02-11
Company data provided by crunchbase