Momentive Software · 1 week ago
Marketing Operations Specialist
United States
Full-time
Remote
Entry Level
2+ years expMomentive Software amplifies the impact of over 20,000 purpose-driven organizations in over 30 countries. They are seeking a Marketing Operations Specialist to manage CRM integrations, oversee automated workflows, and support marketing campaigns while ensuring data quality and operational efficiency.
Cloud InfrastructureInformation TechnologySoftware
No H1B
Responsibilities
Serve as the CRM integration SME—advising marketing, sales, and RevOps stakeholders on best practices for data structure, field governance, and system workflows
Own the configuration and ongoing optimization of integrations between HubSpot, Salesforce, and related martech platforms (routing tools, enrichment systems, ABM tools, and analytics platforms)
Maintain field mappings, object relationships, and data sync rules to ensure accurate and reliable data flow across systems
Monitor and resolve sync errors, restricted picklist issues, workflow conflicts, and API-related failures
Oversee the development and maintenance of scalable automated workflows supporting lead lifecycle, scoring, segmentation, and routing
Partner with campaign managers and RevOps to ensure workflows align with GTM objectives and support accurate tracking and attribution
Implement data normalization and enrichment strategies to improve segmentation and reporting capabilities
Act as a strategic consultant to cross-functional partners on integration dependencies, field design, and system-level impacts of new processes
Champion operational efficiency and data quality, promoting best practices across the marketing and sales organizations
Stay current on HubSpot, Salesforce, and martech ecosystem capabilities—proactively identifying enhancements for integrations, automation, and reporting
Process email campaign requests from the Integrated Marketing team
Identify appropriate contacts for each campaign and build segmentations
Analyze previous campaign to identify high engagement trends and send time optimization windows by audience segmentation; make this reporting available to Marketing leadership
Support Marketing Operations, Demand Generation, And RevOps Teams With
Lead routing configuration and testing
Data cleanup and enrichment requests
Form field and object structure updates
Lifecycle, scoring, or segmentation enhancements
Qualification
Required
Bachelor's degree in Marketing, Advertising, Communications, Technology, Statistics or similar area of study
2+ years of experience building and deploying marketing campaigns
Data-driven mindset; you should be comfortable working in a variety of BI and spreadsheet tools to manipulate data, measure campaign effectiveness, and make data-based decisions
Excellent attention to detail and project management skills
Self-driven desire to learn, research and test new opportunities within the growing digital landscape
Strong problem-solving skills and an ability to adapt to new technologies
Ability to foster collaborative relationships with other cross-functional teams
Strong ability to navigate ambiguity and manage competing priorities
Highly organized and works well within a demanding environment
Excellent written, oral and presentation abilities - must be able to communicate complex ideas in both technical and user-friendly language
Preferred
HubSpot
Salesforce
6Sense
ZoomInfo
Chili Piper
Gong
Benefits
Medical, Dental & Vision Benefits
401(k) Savings Plan with Company Match
Flexible Planned Paid Time Off
Generous Sick Leave
Inclusive & Welcoming Environment
Purpose-Driven Culture
Work-Life Balance
Commitment to Community Involvement
Employer-Paid Parental Leave
Employer-Paid Short-Term Disability
Remote Work Flexibility
Company
Momentive Software
Momentive Software is the provider of technology and revenue solutions for more than 13,000 associations and nonprofit organizations.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2018-04-01Private Equity
2017-04-12Private Equity
Leadership Team
Dustin Radtke
Chief Product and Development Officer (CPDO | CPO | CTO)
Summit Roshan
Chief Financial Officer
Recent News
2026-01-13
Company data provided by crunchbase