Wise Auto Group · 1 week ago
Social Media Manager
Wise Auto Group is looking for a high-energy, creative Social Media Manager to enhance their digital presence. The role involves developing social strategies, creating engaging content, and managing community interactions across various platforms to drive engagement and leads.
Auto InsuranceAutomotive
Responsibilities
Strategy Development: Design and execute a comprehensive social media roadmap that aligns with monthly sales targets and service department goals
Content Creation: Produce high-quality photos, videos, and Reels/Stories featuring new inventory, staff spotlights, and customer deliveries
Community Management: Monitor and respond to comments, messages, and reviews across all platforms like Facebook, YouTube, Instagram, LinkedIn, TikTok, and X
Analytics & Reporting: Track KPIs such as engagement rate, click-through rate, and lead conversion to prove ROI to the executive team
Trend Spotting: Stay ahead of automotive industry trends and viral social formats to keep our brands relevant
Qualification
Required
Prior experience in Social Media Management is highly valued
3+ years in an agency or automotive setting is a plus
Proficiency in mobile photography/videography and editing tools (CapCut, Canva, Adobe, etc)
Mastery of modern social ecosystems
Sharp copywriting skills with the ability to pivot from 'professional' to 'playful' brand voices
Ability to manage content calendars for multiple rooftops simultaneously
Benefits
Full benefits package
401(k)
Dental and health and vision
Employee discounts on vehicle purchases/service